Geoforce

Senior Product Manager, Software

Geoforce$110K — $140K *
US-AnywhereRemote in Canada
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6+ years of experience as a Product Manager in enterprise, B2B SaaS, or complex software products.
  • Proven experience managing core functionality in a customer-facing platform.
  • Strong customer empathy and experience working directly with enterprise customers.
  • Hands-on mindset to balance strategic and detailed execution.
  • Expertise in product discovery, prioritization, and decision-making.
  • Experience in agile development with cross-functional teams.
  • Technical fluency for effective collaboration with engineers and understanding of technical concepts.

Responsibilities

  • Own the product vision and roadmap for Asset Management and Tracking capabilities.
  • Collaborate with Engineering and UX teams to deliver customer-focused solutions.
  • Engage with customers to understand their workflows and pain points.
  • Translate requirements into user stories and acceptance criteria.
  • Prioritize and manage the product backlog to drive delivery.
  • Lead product discovery to ensure solutions meet customer needs.
  • Drive improvements in usability, performance, and scalability of the product.

Benefits

  • Opportunity to work directly with customers and facilitate product evolution.
  • Collaborative environment with cross-functional teams including UX and Engineering.
  • Focus on customer experience, ensuring a tangible impact on product improvements.
  • Access to emerging technologies and trends, particularly in AI.
  • Hands-on role that balances strategic and operational responsibilities.
Full Job Description
Role Overview

We are seeking a Senior Product Manager - Software to own and evolve Geoforce's core Asset Management and Tracking experience. This role sits at the heart of the platform and focuses on how assets are created, tracked, organized, monitored, and managed throughout their lifecycle.

You will work closely with Engineering, UX, Product Marketing, Customer Success, and Sales, as well as directly with customers, to deliver reliable, intuitive, and scalable product capabilities. This is a hands-on, execution-oriented role requiring strong customer empathy, sound product judgment, and the ability to move fluidly between strategy and delivery.

Success is measured by improving the core customer experience, operational reliability, and real-world usability of the tracking platform.

What You'll Do
  • Own the product vision, roadmap, and execution for Geoforce's core Asset Management and Tracking capabilities
  • Partner with Engineering and UX as part of a Product Trio to discover, design, build, and deliver customer-focused solutions
  • Engage directly with customers to understand operational workflows, pain points, and usage patterns
  • Translate customer needs and business goals into clear product requirements, user stories, and acceptance criteria
  • Prioritize and manage the product backlog, making informed tradeoffs to keep delivery moving forward
  • Lead product discovery and validation efforts to ensure solutions address meaningful customer and business problems
  • Drive continuous improvements in usability, performance, reliability, and scalability of the tracking experience
  • Collaborate with Product Marketing and Customer Success to support product launches, adoption, and customer education
  • Track and analyze product metrics, usage patterns, and customer feedback to measure success and guide iteration
  • Clearly communicate product direction, progress, priorities, and decisions to internal teams and stakeholders
  • Stay informed on emerging technologies, including AI, and identify opportunities to improve customer experiences, product capabilities, and internal workflows


What You'll Bring
  • 6+ years of experience as a Product Manager working on enterprise, B2B SaaS, or other complex software products
  • Proven experience owning and evolving core functionality in a live, customer-facing platform
  • Strong customer empathy and comfort working directly with enterprise customers
  • Hands-on mindset with the ability to balance strategic thinking and detailed execution
  • Strong product discovery, prioritization, and decision-making skills
  • Experience working in agile development environments with cross-functional teams
  • Technical fluency sufficient to collaborate effectively with engineers, including an understanding of data models, system behavior, APIs, and integrations
  • Strong communication, prioritization, and stakeholder management skills
  • Ability to operate effectively in a distributed environment and collaborate across teams and time zones
  • Interest in AI and emerging technologies, including how they can be applied to software products and customer workflows
  • Bachelor's degree in Computer Science, Business, Marketing, User Experience Design, or equivalent practical experience


Nice to Have
  • Experience with asset tracking, telematics, IoT, or location-based products
  • Mobile product experience across iOS or Android
  • Familiarity with reporting, analytics, or data-driven products
  • Experience with AI-powered products, AI-assisted workflows, or generative AI tools
  • Experience with APIs, integrations, or platform products
  • Experience working in high-growth or scaling technology organizations
  • Experience supporting customers in industrial, energy, construction, equipment rental, or other asset-intensive industries


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