• Own the strategy, roadmap, and performance of the Braze marketing platform, including audience management, deliverability, identity resolution, and platform integrations.

• Lead the evaluation, selection, implementation, and ongoing management of marketing technology and data vendors to ensure solutions deliver measurable business value.

• Manage email and SMS consent programs, preference management, and regulatory compliance in partnership with Legal and Compliance teams.

• Define business requirements and oversee third-party data integrations, partnering with Data Engineering to ensure data quality, scalability, and platform performance.

• Partner with Analytics to develop testing strategies, measure campaign effectiveness, and support data-driven marketing decisions.

Bring your skills and be inspired to achieve success.

• Experience:

  • 6+ years of experience in product management, marketing technology, or marketing operations, with at least 3 years owning a martech or customer data platform

  • Hands-on experience with a modern engagement platform (Braze, Iterable, Salesforce Marketing Cloud, Klaviyo, or similar), including segmentation, canvas or journey design, and API-based data ingestion

  • Demonstrated experience running vendor evaluations and implementations end to end, from requirements through contract through productio

  • Working fluency with SQL and with data warehouse concepts sufficient tovalidatewhat a vendor or engineer tells you

  • Practical knowledge of email and SMS compliance including opt-in mechanics, deliverability6+ years of experience in product management, marketing technology, or marketing operations, with at least 3 years owning a martech or customer data platform 

• Skills:

  • Strong written and verbal communication skills with the ability to communicate technical concepts to both technical and non-technical audiences.

  • Demonstrated analytical and critical thinking skills with the ability to interpret data and make informed business recommendations.

  • Ability to evaluate technology solutions, vendor proposals, and business requirements using sound judgment.

  • Ability to manage ambiguity, prioritize competing initiatives, and develop structured solutions to complex business problems

• Education:

  • Bachelor’s degree in a Marketing, Business or a related field

• Schedule / in-office requirements:

  • Hybrid working model; Monday-Wednesday in office, Thursday/Friday from home.

  • Our office locations are at:

    • 500 E John Carpenter Fwy, Irving, Tx

    • 1010 N University Parks Drive, Waco, Tx

Bring your goals and be enabled to reach them.

• Competitive Pay: Commensurate with experience

• Schedule: Full-time M-F – 8 AM to 5 PM

• Benefits: Check out our benefits offeringsNeighborly | Benefits Guide

• Financial Benefits: Equity and annual bonus opportunities

• Perks: Paid time off, Paid holidays, Recess breaks, wellness programs

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