Ford Motor Company

Senior Product Manager

Ford Motor Company$132K — $250K *
US-AnywhereRemote in Fort Worth, TX
Finance & Insurance
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree
  • 5+ years of product management experience in consumer-facing digital products
  • Experience optimizing conversion funnels or customer journeys
  • Strong analytical skills for data-driven decision making
  • Cross-functional collaboration with engineering, design, and business stakeholders
  • Knowledge of APIs, system integrations, and technical architecture

Responsibilities

  • Own and enhance the consumer finance shopping funnel to boost conversions
  • Define and implement a product roadmap to improve customer engagement
  • Leverage data and user research to eliminate friction and validate solutions
  • Collaborate with design and engineering on creating user-friendly digital experiences
  • Translate business and customer objectives into product requirements and metrics
  • Partner with various teams to ensure alignment and execution on priorities
  • Engage with Ford Motor partners and the dealer network to maintain customer journey continuity
  • Drive product improvements through iterative testing and analysis

Benefits

  • Immediate medical, dental, vision, and prescription coverage
  • Flexible family care days and paid parental leave
  • Vehicle discount program for employees and their families
  • Tuition assistance and professional development resources
  • Active employee resource groups and community service PTO
Full Job Description
Job Description

In this position...

We are seeking a Senior Product Manager to lead and optimize our consumer finance shopping experience across the digital funnel. This role will focus on improving how customers discover, evaluate, and complete financing through intuitive, data-driven experiences that drive measurable business outcomes.

As a Senior Product Manager on the Consumer Product team, you will own and evolve critical components of the finance shopping journey, from initial engagement through application and conversion. Your primary focus will be optimizing an existing funnel to improve customer confidence, reduce friction, and increase funded contracts.

You will operate at the intersection of product strategy, user experience, and business performance, using data and experimentation to continuously refine the experience. This role requires strong cross-functional leadership across engineering, design, analytics, marketing, and risk teams, as well as close collaboration with partners across Ford Motor and the dealer ecosystem.

You will be responsible for identifying opportunities, prioritizing the right problems, and delivering solutions that balance customer needs, business goals, and regulatory constraints. This is a high-impact role with visibility across multiple stakeholders and a direct tie to revenue outcomes.

Responsibilities

What you'll do...
  • Own and optimize key components of the consumer finance shopping funnel to drive conversion and funded contracts
  • Define and execute a product roadmap focused on improving customer experience, engagement, and business performance
  • Use data, experimentation, and user research to identify friction points and validate solutions
  • Partner with design and engineering to deliver intuitive, scalable, and high-quality digital experiences
  • Translate business objectives and customer needs into clear product requirements, user stories, and success metrics
  • Collaborate cross-functionally with marketing, analytics, risk, operations, and compliance teams to align on priorities and execution
  • Work closely with Ford Motor partners and the dealer ecosystem to ensure alignment across the end-to-end customer journey
  • Navigate complex technical, regulatory, and organizational constraints while maintaining a strong customer focus
  • Drive continuous improvement through A/B testing, performance analysis, and iterative releases
  • Communicate product strategy, progress, and outcomes clearly to stakeholders and lead


Qualifications

You'll have...
  • Bachelor's degree
  • 5+ years of experience in product management, preferably in consumer-facing digital products
  • Proven experience owning and optimizing conversion funnels or customer journeys
  • Strong analytical skills with experience using data to drive product decisions and measure impact
  • Experience working cross-functionally with engineering, design, and business stakeholders
  • Working knowledge of APIs, system integrations, and technical architecture

Even better, you may have...
  • Experience in e-commerce, fintech, or marketplace platforms
  • Experience driving measurable business outcomes such as revenue, conversion, or customer acquisition
  • Familiarity with experimentation frameworks (A/B testing, cohort analysis, funnel optimization)
  • Experience operating in complex, regulated environments
  • Experience collaborating across large organizations and external partner ecosystems
  • Strong communication and stakeholder management skills with the ability to influence without authority
  • Ability to break down ambiguous problems into structured, actionable plans
  • Demonstrated product judgment and ability to prioritize effectively in a fast-paced environment


You may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply!

As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder...or all of the above? No matter what you choose, we offer a work life that works for you, including:
  • Immediate medical, dental, vision and prescription drug coverage
  • Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
  • Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
  • Vehicle discount program for employees and family members and management leases
  • Tuition assistance
  • Established and active employee resource groups
  • Paid time off for individual and team community service
  • A generous schedule of paid holidays, including the week between Christmas and New Year's Day
  • Paid time off and the option to purchase additional vacation time.

This position is leadership level 6 and ranges from $132,800-$250,800.

Final determination of salary grade will be based on candidate's skills and experience, and base salary will be set within the applicable range according to job scope, responsibility and competitive market value.

For more information on salary and benefits, click here: https://fordcareers.co/LL6

Visa sponsorship is not available for this position.

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About Ford Motor Company

Ford Motor Company manufactures or distributes automobiles in addition to offering financial services. The company sells to dealerships for retail sales, and for sale to fleet customers, including commercial fleet customers, daily rental car companies, and governments. Ford’s vehicle portfolio includes automobiles, buses, tractors, and trucks. Retail financing includes retail installment sale contracts for new and used vehicles, and direct financing leases for new vehicles to retail customers, government entities, daily rental car companies, and fleet customers. Finance receivables in the non-consumer portfolio include products offered to automotive dealers. Ford’s environmental initiatives include compressed natural gas, flexible fuel vehicles, electric drive vehicles, Hydrogen, PC power management, and so on. Ford Motor Company was founded by Henry Ford in 1903 and is headquartered in Dearborn, Michigan.

Ford Motor Company Careers

Join the dynamic team at Ford Motor Company, a global leader in automotive innovation and manufacturing. At Ford, we are committed to driving human progress by providing outstanding vehicles and mobility solutions. This is an exciting time to become part of our inclusive team, where job opportunities abound and growth is not just a possibility, but a promise.

Work You’ll Do

At Ford Motor Company, you will collaborate with some of the brightest minds in the industry. Our professionals are at the forefront of automotive technology, leading projects that redefine transportation and sustainability. With a culture rooted in continuous improvement and respect for all, Ford offers a workplace where leadership, diversity training, and innovation are part of everyday life.

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Engage in work that makes a difference. Ford Motor Company is pioneering developments in electrification, autonomous vehicles, and smart mobility solutions. Our team of over 190,000 employees worldwide is dedicated to crafting experiences that improve the way the world moves.

Be Part of a Great Team

Working at Ford means more than just having a job; it means being part of a global family. Our culture promotes teamwork, integrity, and respect—values that underpin everything we do. We believe in nurturing a diverse and inclusive environment where every employee can thrive.

Future-Proof Your Career

Ford Motor Company is not just a great place to work; it’s a place to build a lasting career. Our employees enjoy competitive benefits, comprehensive health care, and retirement plans that rank among the best in the industry. We support career advancement through extensive training programs and hands-on experience in the latest automotive technologies.

Explore Job Opportunities and Internships

Whether you’re a seasoned professional looking for your next challenge or a student interested in an internship, Ford has opportunities that will harness your skills and ignite your ambition. Our hiring process is straightforward and respectful, designed to match your skills and passions with the right position.

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Join Our Team Search open positions that match your skills and interests. We look for passionate, curious, creative, and solution-driven team players. Ready to start your journey with Ford? Prepare your resume, sharpen your interview skills, and become part of a company that’s building the future of transportation.

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Learn more about Ford Motor Company
Size
183,000 employees
Market Cap
$44.8 billion
Industry
Net Income
-$1.2 billion
Founded
1903
5 Year Trend
-2.1%
Revenue
$127.1 billion
NASDAQ

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