Qualifications

• 4+ years of experience with Google Ads, either in an agency or high-growth brand environment.
• Expertise in Search, Shopping, Performance Max, and Merchant Center troubleshooting.
• Track record of managing $100K+ monthly Google budgets with measurable efficiency improvements.
• Experience in direct-to-consumer (DTC) e-commerce with premium or luxury brands.
• Basic knowledge of Meta platforms, enough to discuss cross-channel strategies competently.
• Fluent in Google Analytics 4, Looker Studio, and attribution methods.
• Strong communication skills, fluent in English, with a client-facing focus.
• Ability to manage multiple accounts in a fast-paced remote setting.

Responsibilities

• Own strategy and day-to-day management of Google Ads for a portfolio of brands.
• Oversee a Google budget of $100K+ per month, focusing on performance metrics like ROAS and CPA.
• Manage Merchant Center and ensure feed health, resolving disapprovals and synchronization issues.
• Structure Performance Max campaigns intentionally, with clear monitoring of what works.
• Advocate for branded spending strategy during client discussions, emphasizing incrementality.
• Provide insights on how performance affects and integrates with other channels like Meta and TikTok.
• Lead client calls focused on paid search, articulating performance and bringing strategic recommendations forward, including pushing back when necessary.
• Mentor junior team members and ensure quality assurance for paid search initiatives.

Benefits

• Paid time off for rest and relaxation.
• Additional paid company holidays throughout the year.
• Flexible Fridays for better work-life balance.
• Remote-first working environment for collaboration convenience.
• Potential for quarterly performance bonuses based on achievements.