How You Will Help:We're looking for a Senior Marketing Specialist to support two high-visibility functions: our marketing events strategy including the annual client and partner summit, and the sales enablement materials that supports both our B2B and B2B2C markets. This is a generalist role that sits at the intersection of event execution, product marketing, and light creative work - and is ideal for someone who is organized, client-aware, and ready to own meaningful programs with limited oversight.
Responsibilities:Sales Enablement & Content- Develop and maintain core sales enablement materials including one-pagers, pitch decks, product briefs, discovery frameworks, and proposal templates across NeuroFlow's product portfolio
- Partner with Product Marketing, Sales, and CS to translate complex clinical and technical capabilities into audience-calibrated, outcomes-oriented content for health system and health plan buyers
- Build and refresh client-specific collateral in coordination with CS and Account Management
- Partner with client success on employer engagement talk tracks and acquisition support for new enrollments
- Own ongoing product marketing for our consumer engagement platform Onward, including consumer-facing activation messaging, onboarding content, and talk tracks that help health system, health plan, and employer customers drive platform adoption.
Event Support & Execution- Serve as the internal lead for NeuroFlow's annual client and partner summit, managing our external events consultant, budget tracking, registration, hotel logistics, agenda coordination, and run-of-show
- Build and maintain all event communications including HubSpot email sequences, attendee tracking, and weekly CS updates
- Manage NeuroFlow's presence at external industry conferences and tradeshows - including identifying relevant events, coordinating team registration, arranging logistics, and ensuring materials and swag are prepared and shipped
- Maintain the annual events calendar, tracking upcoming conferences, submission deadlines, and sponsorship opportunities across the healthcare and behavioral health landscape
About You:- 4-6 years of B2B marketing experience, ideally in healthcare, health tech, or a similarly complex industry
- Demonstrated experience creating sales enablement materials - you can write a tight one-pager, structure a pitch deck, and simplify technical content for a non-technical buyer
- Strong project management skills; comfortable holding multiple workstreams and communicating proactively with cross-functional partners
- Proficiency with HubSpot, WordPress, Google Workspace, and presentation tools; comfortable with light design edits in Canva or Google Slides
- Experience coordinating events or large programs end-to-end, including vendor management
- Excellent written communication skills with a clear, concise, audience-first style
- Familiarity with consumer mobile app activation, member engagement programs, or employer group clients (nice to have)
- Prior exposure to health plan, health system, or employer benefit environments (nice to have)
Company Benefits:*Applicable for full time employeesFlexible work schedule, unlimited PTO, physical and mental wellness benefits, medical coverage, parental leave, 401K, company-sponsored events, referral program, onsite gym, dog friendly office, snacks in the office, commuter benefits, onsite massages.
