Snap Inc

Senior Marketing Scientist

Snap Inc$157K — $235K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor’s degree in a quantitative or business field or equivalent experience
  • 5+ years of advanced analytics and measurement experience
  • Experience with ads measurement
  • Subject matter expertise in conversion lift, brand lift, or econometrics modeling
  • Proficiency with advanced analytical tools (e.g. SQL, R, SAS)

Responsibilities

  • Drive performance improvement for top advertisers using causal analytics and experimental design
  • Lead measurement and learning plans to enhance client media objectives
  • Develop strategy and roadmap for ads measurement and insights
  • Collaborate with Product and R&D on new solutions for Marketing Science team
  • Conduct custom multi-study meta-analysis with Data Science to gauge marketing strategy impacts
  • Build measurement capabilities and advocacy across verticals and partners

Benefits

  • Paid parental leave
  • Comprehensive medical coverage
  • Emotional and mental health support programs
  • Compensation packages including equity options
  • Supportive community and culture through team collaboration
  • Focus on well-being and work-life balance
Full Job Description
The Marketing Science team at Snap helps advertisers get the highest possible ROI from Snap’s ads platform by using advanced measurement and analytics. We equip our Sales teams with what they need to be quantitatively driven, act as consultative partners to advertisers through training, tooling, and measurement best practices, and partner closely with Product, Engineering, Strategy, and Sales to ensure Snap’s ad products are effective, efficient, and customer‑centric. We’re looking for a Senior Marketing Scientist to join our Measurement Team at Snap Inc!  What you’ll do: • Be the primary driver of performance improvement across some of our top advertisers through a mix of learning-agenda strategies, experimental design, causal analytics, and ads efficacy solution prototyping  • Lead measurement, research, and learning plans for key clients in support of their media objectives and the long-term growth of the partnership • Develop a strategy, prioritization, and roadmap for ads measurement and insights product for your industry or verticals. • Work closely with Product and R&D teams to identify, prototype and scale new solutions or capabilities for the broader Marketing Science team • Lead the scoping and development of custom multi-study meta analysis in partnership with Data Science and R&D to understand the relative impact of different marketing strategies across digital platforms and media • Build measurement capability and advocacy across your vertical  and with cross-functional partners Knowledge, Skills & Abilities: • Ability to structure and conduct analyses to generate insight and recommendations • Clear and concise communication; comfortable with presenting insights and recommendations to senior stakeholders • Understanding of measurement concepts, solutions, and underlying statistical fundamentals leveraged in the ads efficacy and measurement ecosystem • Subject matter expertise in at least one of the following areas; conversion lift, brand lift, or econometrics modeling • Understanding of applied statistics including sampling approaches, causal modeling, time series analysis, and data-mining techniques • Proficiency with advanced analytical tools (e.g. SQL, R, SAS) • Access, analyze, interpret, and communicate ads performance insights using a wide range of standard data science tooling • Understanding of the vertical needs and ability to creatively apply measurement solutions and insights in a way that improves advertiser performance and the value-proposition of Snap • A strong understanding of Snapchat and the digital advertising and measurement ecosystem Minimum Qualifications: • Bachelor’s degree in a quantitative or business field or equivalent years of experience • 5+ years of advanced analytics and measurement experience within a technology company, media agency, consulting firm, advertiser, or research company • Experience with ads measurement Preferred Qualifications: • Advanced degree in business, math, economics, engineering or a related field • Direct work experience with top performance or brand advertisers • Experience with ads measurement for one or more of the following verticals: technology, entertainment, travel, telco, or finance • Experience building and influencing client or partner relationships • Experience with team or peer leadership and development "Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week.  : Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success! Compensation In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position.These pay zones may be modified in the future. The base salary range for this position is $157,000-$235,000 annually. Zone B: The base salary range for this position is $149,000-$223,000 annually. Zone C: The base salary range for this position is $133,000-$200,000 annually. This position is eligible for equity in the form of RSUs.

About Snap Inc

Snap Inc. is a camera and social media company. It was founded in 2011 by Evan Spiegel, Bobby Murphy, and Reggie Brown. The company is known for its Snapchat app, which allows users to send photos and videos that disappear after being viewed. Snap Inc. is headquartered in Santa Monica, California and has offices around the world. The company went public in 2017 and is listed on the New York Stock Exchange.
Learn more about Snap Inc
Size
5,661 employees
Market Cap
$13.9 billion
Industry
Net Income
-$944.8 million
Founded
2016
5 Year Trend
+59.1%
Revenue
$2.5 billion
NASDAQ

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