OakNorth

Senior Marketing Manager - US Lending

OakNorth$120K — $180K *
Finance & Insurance
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of senior marketing experience in B2B, fintech or financial services
  • Demonstrated success in executing multi-channel marketing campaigns
  • Proven experience in creating sales enablement materials
  • Ability to distill complex products into engaging messaging
  • Strong stakeholder management skills, especially across sales and compliance
  • Excellent project management abilities in dynamic settings
  • Commercially focused with a keen understanding of revenue targets

Responsibilities

  • Develop and execute integrated marketing campaigns to boost demand and nurture prospects
  • Own product messaging for US lending, ensuring it is clear and consistent
  • Create impactful marketing and sales collateral, including case studies and pitch decks
  • Collaborate with the US Debt Finance team to align marketing initiatives with commercial priorities
  • Support sales teams with tailored materials and narratives for opportunity conversion
  • Work with Growth, paid media and content teams to plan and execute campaigns
  • Ensure compliance with brand and legal standards across all marketing outputs
  • Track campaign performance, leveraging data for continuous improvement
  • Plan and execute client events and industry conference participation

Benefits

  • 401k plan with Principal offering a match up to 4%
  • Comprehensive medical care options with family inclusion available
  • Dental and vision care bundled together
  • Health Savings Account (HSA) program offering tax advantages
  • Employee Assistance Program (EAP) available
  • 20 days of holiday leave
Full Job Description
We're looking for a Senior Marketing Manager to lead marketing activity for our US lending business - owning campaigns, messaging, sales enablement and go-to-market execution to drive awareness, demand and commercial growth.

What you'll do
  • Develop and execute integrated marketing campaigns across channels to generate demand, nurture prospects and support pipeline growth
  • Own messaging and positioning for our US lending products, ensuring clarity and consistency across all touchpoints
  • Create and maintain high-impact marketing and sales collateral, including pitch decks, one-pagers, case studies and sector-specific materials
  • Partner with the US Debt Finance team to understand commercial priorities, client needs and market opportunities, translating these into effective marketing activity
  • Support sales teams with the materials, narratives and proof points they need to convert opportunities effectively
  • Work with Growth, paid media and content specialists to plan and brief campaigns, defining audiences, messaging and objectives
  • Collaborate with Commercial, Credit, Compliance and Legal to ensure all marketing output is accurate, on-brand and commercially sound
  • Track and report on campaign and enablement performance, using data and feedback to continuously improve
  • Contribute to the planning and delivery of client events and industry conferences


What we're looking for
  • Proven experience in a senior marketing role within B2B, fintech or financial services
  • Strong track record of planning and delivering multi-channel marketing campaigns
  • Experience creating sales enablement materials and working closely with commercial teams
  • Ability to translate complex products into clear, compelling messaging
  • Confident managing multiple stakeholders across Sales, Compliance, Growth and senior leadership
  • Strong project management skills and the ability to juggle priorities in a fast-moving environment
  • A commercial mindset - comfortable working close to revenue and business targets
  • This role requires at least 4 days per week in the office

Benefits & Perks
  • 401k plan with Principal (ON match up to 4%)
  • Medical Care (managed through Insperity) - employees can add their family to their plan if needed
  • Dental & Vision bundle
  • Insperity Health Savings Account Program - this is a tax-advantaged employee benefit which can help manage health care costs by allowing employees to set aside some of their current earnings on a pretax basis for reimbursement of qualified health care expenses during the plan year
  • EAP
  • 20 days Holiday
  • Basic Salary - $120,000 - $180,000

About OakNorth

OakNorth is a UK-based digital bank that provides loans to small and medium-sized businesses. The company was founded in 2015 and is headquartered in London, England. OakNorth uses artificial intelligence and machine learning to analyze credit risk and make lending decisions. The company has raised over $1 billion in funding from investors including SoftBank and Clermont Group.
Learn more about OakNorth
Size
500 employees
Industry
Founded
2015

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