Senior Marketing & Communications Specialist

Trinity-Health

$74K — $115K *
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in Communications, Journalism, English, Marketing, Information Technology or related field.
  • 5+ years experience with healthcare websites and marketing plans.
  • Proficient with CMS tools, HTML, analytics tools, and social media platforms.

Responsibilities

  • Develop communication strategies to keep colleagues informed.
  • Produce communication plans, newsletters, and digital media strategies.
  • Assist leaders in crafting internal messaging and priorities.
  • Facilitate town hall planning to ensure clear leadership messages.
  • Build relationships with media representatives and influencers.
  • Develop and implement PR strategies aligned with hospital goals.
  • Conduct media outreach to promote clinical initiatives and services.

Benefits

  • Comprehensive medical, dental, vision, and mental health packages from day one.
  • Flexible schedules to promote work/life balance.
  • Free parking for employees.
  • Education assistance and voluntary benefits available.
  • Referral Rewards Program to incentivize employee referrals.
Full Job Description
Employment Type:
Full timeShift:

Description:

Job Title: Sr. Marketing & Communications Specialist

Employment Type: Full-Time

Shift: Mon-Fri, days

Position Purpose

This position reports directly to the Regional Manager of Communications and develops communication strategies to keep colleagues informed and advance organizational priorities.  The role ensures transparency, supports a strong culture, and promotes alignment across Trinity Health Mid-Atlantic (THMA).

As a Sr. Marketing & Communications Specialist, you will:

  • Supports the development of THMA communication strategies to engage colleagues and they are informed of key priorities.  
  • Produces communication plans, news stories, newsletters, and digital media strategies to inform and engage internal stakeholders.
  • Assists leaders in developing internal messaging and establishing communication priorities.
  • Facilitates planning to promote participation in town halls and internal campaigns, ensuring that leadership messages are clearly delivered.
  • Build and maintain relationships with media representatives, journalists, and influencers.
  • Develop and implement PR strategies and campaigns that align with the hospital's goals and objectives.
  • Proactively contacts news media to promote clinical initiatives, its hospitals, and service lines.
  • Writes news releases, advisories, and other communications in support of media outreach efforts.

Minimum Qualifications:

  • Bachelor's Degree in Communications, Journalism, English, Marketing, Information Technology or related field.

  • 5+ years experience in developing and maintaining healthcare websites and intranet sites, coordinating traditional and digital marketing plans.

  • Experience with CMS tools, HTML, analytics tools, social media, and other digital platforms. (required)

Pay Range:

  • $35.80 - $55.54 per hour

  • Pay is based on experience, skills, and education. Exempt positions under the Fair Labor Standards Act (FLSA) will be paid within the base salary equivalent of the stated hourly rates. The pay range may also vary within the stated range based on location.

Position Highlights and Benefits:

  • Comprehensive benefit packages, including medical, dental, vision, mental health, paid time off, 403B, education assistance and voluntary benefits (pet insurance, accident insurance, hospital indemnity and others) available from the first day of employment.  

  • Work/Life balance with flexible schedules. 

  • Free parking

  • Our mission and core values are what drive each member of Trinity Health to support each other, communicate openly and respectfully while embracing a culture that nurtures a healing, safe environment for all.   

  • Referral Rewards Program

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