Job DescriptionEssential Functions:Marketing Planning & Campaign Management- Lead the end-to-end planning and execution of monthly and seasonal marketing campaigns and promotions across channels (paid media, CRM, web, in-store, etc.)
- Support execution of marketing strategy into clear, actionable plans with defined deliverables, timelines, and ownership
- Ensure alignment across marketing, merchandising, operations, finance and external partners
- Drive consistency and discipline in campaign execution while enabling flexibility where needed
Cross-Functional Coordination & Integration- Act as the central integrator across marketing functions to ensure all components of a campaign work together effectively
- Facilitate communication and coordination between internal teams and external agencies
- Identify and resolve gaps, dependencies, and risks that could impact delivery or performance
- Ensure that messaging, offers, and execution are aligned across channels and touchpoints
Project Management & Operational Excellence- Establish and manage workflows, timelines, and processes to improve marketing execution and efficiency
- Lead regular status meetings, track progress, and hold teams accountable to deadlines and deliverables
- Continuously improve marketing operations processes and ways of working
- Balance multiple priorities and initiatives in a fast-paced environment
Performance Tracking & Optimization- Partner with Marketing leadership and analytics to ensure campaigns are properly measured and performance is understood
- Support post-campaign reviews to identify learnings and opportunities for improvement
- Ensure insights are captured and applied to future planning and execution
Flexible Marketing Support - Step in to support or lead specific marketing initiatives as needed based on team priorities and capacity
- Contribute to tactical planning or channel execution when required
Bring a practical, solutions-oriented mindset to solving business and marketing challenges
ResponsibilitiesKnowledge & Skills:
- Strong project management skills with the ability to organize, prioritize, and drive execution across multiple initiatives. Project management certifications such as PMP, CAPM, CSM, or PMI-ACP are a plus but not required.
- Deep understanding of marketing disciplines and how they work together
- Strong cross-functional collaboration and stakeholder management skills
- Comfortable working with creative, analytics, merchandising, operations, finance, IT and leadership teams
- Ability to identify issues, solve problems, and keep work moving forward
- Detail-oriented while maintaining a focus on broader business objectives
- Strong written and verbal communication skills
- Proactive, adaptable, and comfortable operating in a lean, evolving environment
- An experienced marketing operator who brings judgment, perspective, and accountability
QualificationsEducation and Experience:- 6-10 years of experience in marketing operations, campaign management, or integrated marketing roles
- Experience managing complex, multi-channel marketing programs across internal teams and external partners
- Background in retail, automotive services, or multi-location businesses preferred but not required
