Senior Manager - GTM Enablement

Wood Mackenzie

$150K — $160K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in sales enablement or training roles within B2B DaaS or SaaS environments.
  • Advanced expertise in using Gong and Salesforce as tools for sales optimization.
  • Proven record of designing and delivering effective sales skills training that yields measurable results.
  • Strong facilitation skills capable of leading interactive training sessions and role-play exercises.
  • Familiarity with sales methodologies such as MEDDPICCC, SPIN, and Challenger.
  • Experience with coaching tools, sales diagnostics, and analytics platforms.
  • Excellent written and verbal communication skills for instructional design and stakeholder engagement.

Responsibilities

  • Coordinate tool and technology projects with the GTM Enablement team.
  • Partner with Sales Ops and IT to monitor tool releases and enhancements.
  • Develop and implement readiness plans for enabling tools and technologies.
  • Track KPIs and metrics to evaluate effectiveness of enablement initiatives.
  • Collect and utilize seller feedback to enhance training strategies and tool adoption.
  • Manage essential enablement tools including Gong and LinkedIn Navigator.
  • Support event readiness plans as needed and collaborate across teams for project delivery.

Benefits

  • Opportunity to work within a collaborative GTM Enablement team focused on best-in-class training.
  • Engagement with cutting-edge tools in a fast-paced enterprise environment.
  • A chance to influence sales strategies and methodologies across the organization.
  • Collaboration with cross-functional teams, enhancing networking and professional development.
Full Job Description
Role Purpose

The mission of the Global Go to Market (GTM) Enablement team is to ensure WoodMac's customer-facing roles have the knowledge, resources, and training they need to be successful in their role. That means ensuring our GTM organization has a best-in-class onboarding experience, ongoing product knowledge and skill building programs, and the tools, processes, and resources required to execute in their roles. This GTM Enablement role will translate business priorities into practical learning experiences that increase efficiency and effectiveness through tools, increase quota attainment, and raise seller confidence. You will do this by building and delivering key tools and technology, curriculum, and hands-on training.

Main Responsibilities
  • Coordinate with GTM Enablement team on all projects requiring tools and technology
  • Partner with Sales Ops and IT to track all tool releases and enhancements
  • Create and execute readiness plans for all tools and technology enablement
  • Track readiness KPIs, adoption metrics, and feedback from internal teams to measure enablement effectiveness.
  • Gather seller feedback to refine enablement strategies and enhance user adoption.
  • Own Readiness and Enablement tools such as Gong, LinkedIn Navigator and any content management platforms.
  • Be an expert at Salesforce and drive change through advancements and improvements
  • Support readiness plans related to events as needed.
  • Partner with Sales Ops and IT to create GTM tools/technology roadmap.
  • Build relationships and partner across go-to-market, sales, IT and product organizations to drive cross-functional alignment.
  • Provide thought leadership and serve as a subject matter expert related to commercial activation and strategy development topics.
  • Create and deliver clear communications and presentations, tailored to audience levels, in support of strategic recommendations and implementation considerations based on analyses and research, both quantitative and qualitative.
  • Work with cross-functional stakeholders and executive leadership to deliver on project priorities, drive alignment and enable decision making.


Who You Are
  • Advanced proficiency in Gong and Salesforce is essential; you will serve as an internal subject matter expert, driving adoption, optimization, and best practices across both platforms.


  • Experience in sales enablement, sales training, or related roles in B2B DaaS or SaaS with direct experience training quota-carrying sellers.


  • Demonstrated success designing and delivering skills-focused learning that improved seller behaviors and measurable performance outcomes.


  • Strong facilitation and coaching skills; comfortable leading live sessions and conducting role-play-based skills practice.


  • Knowledge of sales methodologies (e.g., MEDDPICCC, SPIN, Challenger, Command of the Message) and ability to translate methodology into practical seller behaviors.


  • Experience using coaching tools and sources of truth for skills diagnostics call recording platforms, LMS, CRM (Salesforce preferred), and enablement analytics.


  • Excellent communication and instructional design instincts-able to create clear, concise learning that drives application.


  • Project and stakeholder management experience; ability to coordinate across a matrixed organization and multiple regions.


  • Deep experience within a DaaS or SaaS organization and understanding of an enterprise sales motion


  • Experience working in a fast-paced, enterprise cloud organization


  • Excellent communication skills, both written and oral


The salary range for this position is $150,000- $160,000, which represents base pay only and does not include short-term incentive compensation. When determining base pay, as part of a final compensation package, we consider several factors such as location, experience, qualifications, and training. This base salary maps to the Boston Location.

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