We are searching for a Senior Manager, Customer Marketing Analytics to join our team located at our corporate headquarters in Lake Forest, IL.

Your Role:

The Senior Manager, Customer Marketing Analytics is responsible for driving optimal efficiency of trade spending through customer and product prioritization, delivering an accurate volume forecast, and ensuring efficient utilization of production resources. In this role, you will have a direct impact on business performance by improving trade marketing effectiveness and aligning tactics to changing market conditions.

This role partners closely with Sales, Marketing, Supply Chain, Operations, and Finance to ensure customer marketing strategies translate into profitable growth and operational excellence across the Tableware portfolio.

You will have the opportunity to Make Great Things Happen!

Strategic Function

In conjunction with the VP Trade Marketing, this role will:

• Lead, develop, and continuously improve customer event and volume forecast analytics to optimize Tableware trade spending efficiency and drive brand share growth.
• Assist Trade Directors in the leadership and execution of customer-level annual strategic plans, including:
  • Customer marketing events
  • Shelf-level assortment (distribution optimization)
  • At-shelf promotions
  • At-shelf pricing (every day and event)
• Optimize Tableware portfolio spend across customers and products to ensure trade investments are prioritized toward the highest-return opportunities.
• Drive forecast accuracy and alignment between customer plans, financial targets, and production capacity.

Tactical Function

• Provide direction, funding guidance, and budgetary control to field sales managers in the execution of promotional programs for retail customers.
• Serve as a key interface among Sales, Marketing, Supply Chain, Operations, and Finance to ensure forecast accuracy and efficient utilization of production resources.
• Approve and monitor trade funding requests from field sales in alignment with business plans and approved budget levels.
• Analyze and report marketplace conditions using IRI / Nielsen syndicated data, along with internal and external data sources.
• Provide guidance and decision support to Marketing, Finance, and Supply Chain partners related to trade programs, customer plans, and field sales execution.
• Where applicable, comply with SQF and GMP practices to ensure safe food-contact packaging products and escalate food safety issues to appropriate authorities.

You will love it here if…

• You put safety first, always.
• You listen, learn, and evolve.
• You are passionate about collaboration, teamwork, and achieving shared goals.
• You treat all people with respect, operating ethically, and embrace inclusivity.
• You are committed to improving our impact on local communities.

We need you to have:

• BA/BS degree in a related field
• 7+ years of experience in Consumer-Packaged Goods, preferably including trade management, key account management, customer marketing, and/or field sales leadership
• Strong analytical capability with experience using syndicated data to drive business decisions
• Excellent written and verbal communication skills, with the ability to influence at all levels of the organization
• Proven ability to operate in a fast-paced environment with multiple priorities and stakeholders
• Strong organizational and project management skills with attention to detail
• Demonstrated ability to work collaboratively across high-performing teams
• Proficient in MS Office with high proficiency in Excel
• Ability to work a flexible schedule during key business deadlines
• Ability to travel occasionally on an overnight basis
• Experience with consumption data models that support volume forecasts and price elasticities are a plus

Icing on the cake:

• MBA or other advanced degree a plus

If you answer yes to the following…we want to meet you!

• Intellectual Curiosity: Do you have an inquisitive nature?
• Problem Solving: Do you have a knack for tackling issues head-on?  
• Entrepreneurship: Do you enjoy taking ownership of your work?
• Customer Centricity: Do you always act in the best interests of the customer, putting their needs first?  
• Growth Mindset: Do you focus on progress rather than perfection?
• Continuous Improvement: Are you never satisfied with the status quo?  

Want to know more? Check out our website or connect with us on LinkedIn!

Apply today to join a fast-growing innovative company!

            Not a good fit but know someone who is? Please refer them!

  Local candidates only, no relocation assistance available

Join Reynolds Consumer Products and Drive Your Career across a world of opportunities!

No recruiter calls or emails please.