Job Description:The Commerce & Retail Media team at dentsu leads strategy, activation and optimizations for large buy-side Retail Media brands (CPG, Apparel, Electronics, etc.) and Commerce clients. The Senior Manager will demonstrate the ability to report and optimize client marketing campaigns within Amazon, Criteo, Instacart, Walmart and other retail media networks. You will play an essential role on client teams to build and execute large-scale campaigns and tests that deliver on our strategy for the client. You will deliver reporting, insights and projects in a timely manner and within budget plans supporting the team with flawless execution.
You Will:- Manage ongoing optimization efforts to meet campaign goals, including daily management of campaign budgets, bid management, reporting, keyword and targeting strategies, and campaign revisions based on performance history and our client's goals.
- Plan and execute retail media campaigns, including account setup, campaign builds, daily optimization, bid strategy development and managed and budget pacing.
- Use the latest technology and best practice to build strategic automation into campaign management and reporting.
- Work with our reporting teams and tech to develop and update performance reports to provide actionable insights and analysis
- Ensure campaigns are run to agreed upon best practice guidelines
- Assist and attend regularly scheduled client performance and status meetings along with ad-hoc presentations/requests.
- Collaborate across our client team and within the commerce & retail media organization to solve, innovate, build skills and develop thought leadership and best practices
Qualifications:- Enthusiasm for performance marketing, new platforms and the exciting world of eCommerce and emerging platforms.
- At least 4 years digital performance marketing experience in ecommerce / retail search, paid search, PPC, paid social, programmatic, or related field or 3+ years managing large-scale, complex ecommerce campaigns.
- Experience managing budgets, meeting KPIs and informing KPI goals
- SaaS platform (i.e. PacVue, Skai, etc.) and bid management platform experience strongly preferred
- Strong excel skills and analytical mindset, with the ability to identify trends and insights through data analysis
- Strong personal organizational, communication and prioritization skills with a strong attention to detail.
- Well-honed communication skills and working with agility in the rapidly evolving world of Commerce & Retail Media
- High levels of integrity, autonomy and self-motivation
The annual salary range for this position is $72,000 -$100,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.
Benefits available with this position include:
- Medical, vision, and dental insurance,
- Life insurance,
- Short-term and long-term disability insurance,
- 401k,
- Flexible paid time off,
- At least 15 paid holidays per year,
- Paid sick and safe leave, and
- Paid parental leave.
To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.
At dentsu, we believe great work happens when we're connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.
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Location:New York
Brand:Dentsu X
Time Type:Full time
Contract Type:Permanent
