T-Mobile

Senior Manager, Brand Campaigns & Partnerships

T-Mobile$109K — $196K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree with 7 years of relevant work experience or equivalent education and experience (Required)
  • 7-10 years of marketing experience in creating and executing national integrated marketing plans with reputable B2C brands (Preferred)
  • 2-4 years of experience delivering omni/multi-channel integrated campaigns at scale using data and digital execution (Preferred)
  • Strong brand management skills (Required)
  • Experience in campaign management and cross-functional leadership (Required)

Responsibilities

  • Develop integrated brand campaign strategies and partnership plans that align with Mint Mobile's commercial priorities.
  • Translate brand strategy into compelling campaign ideas and creative briefs to guide internal and agency teams.
  • Act as the primary relationship manager for external creative agencies, ensuring alignment with brand objectives.
  • Lead cross-functional campaign execution by collaborating with Brand, PR, Social, Creative, Ecommerce, and Media teams.
  • Utilize analytics and marketing operations to track, measure, and assess marketing performance.
  • Manage additional duties and projects assigned by business management as needed.

Benefits

  • Comprehensive medical, dental, and vision insurance.
  • 401(k) with company matching, employee stock options, and stock purchase plans.
  • Paid time off, totaling about 4 weeks for full-time employees, plus up to 12 paid holidays.
  • Paid parental and family leave, including family building benefits.
  • Tuition assistance along with childcare subsidies and enhanced family support programs.
  • Employee discounts on mobile services and home internet.
Full Job Description
Job Overview This role is responsible for bringing the Mint Mobile brand to life through breakthrough campaigns, strategic partnerships, and culturally relevant marketing moments that support commercial and brand objectives. The Senior Manager develops campaign and creative strategies in partnership with Brand Marketing, translating brand positioning into compelling campaign briefs that inspire internal creative teams and agency partners. This role serves as the primary relationship manager for key creative agencies and strategic partners while leading cross-functional campaign execution across Brand, PR, Social, Creative, Ecommerce, Product, and Media. Success is measured by the ability to deliver memorable campaigns and partnerships that strengthen the Mint brand, generate earned attention, and support business priorities through exceptional creative thinking and flawless execution. Job Responsibilities: 3 Develop integrated brand campaign strategies, partnership plans, and cultural marketing opportunities that support commercial priorities and strengthen the Mint Mobile brand. 3 Translate brand strategy into breakthrough campaign ideas, creative strategies, and inspiring creative briefs that guide internal creative teams and agency partners in developing memorable campaigns. 3 Serve as the primary relationship manager for external creative agencies and strategic partners, providing strategic direction from brief through execution while ensuring alignment with brand strategy and business objectives. 3 Lead cross-functional campaign orchestration by partnering with Brand, PR, Social, Creative, Ecommerce, and Media teams to deliver integrated launches, partnerships, and brand moments on time and within budget. 3 Work with analytics and marketing operations to track and measure strategic objectives and evaluate marketing performance 3 Also responsible for other duties/projects as assigned by business management as needed Education and Work Experience: 3 Bachelors Degree and 7 years of related work experience OR a combination of education and experience deemed equivalent (Required) 3 7-10 years Marketing experience in authoring and executing national integrated marketing plans with recognized B2C brands (Preferred) 3 2-4 years Delivering omni/multi-channel integrated campaigns at scale and leveraging data and digital in execution. (Preferred) Knowledge, Skills and Abilities: 3 Brand Management (Required) 3 Campaign Management (Required) 3 Cross-Functional Leadership (Required) 3 Customer Insights (Required) 3 Data Analysis (Required) 3 Integrated Marketing (Required) 3 Marketing Analytics (Required) 3 Marketing Planning (Required) 3 Omnichannel Marketing (Required) 3 Strategic Thinking (Required) 3 At least 18 years of age 3 Legally authorized to work in the United States Travel: Travel Required (Yes/No): DOT Regulated: DOT Regulated Position (Yes/No): No Safety Sensitive Position (Yes/No): No Base Pay Range: $109,200 - $196,900 Corporate Bonus Target: 20% The pay range above is the general base pay range for a successful candidate in the role. The successful candidates actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range. At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employees eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. To find the pay range for this role based on hiring location, https://paylookup.t-mobile.com/paylookup?reqID=REQ363396paradox=1 At T-Mobile, our benefits exemplify the spirit of One Team, Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We dont stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobiles amazing benefits, check out www.t-mobilebenefits.com. Never stop growing! As part of the T-Mobile team, you know the Un-carrier doesnt have a corporate ladder-its more like a jungle gym of possibilities! We love helping our employees grow in their careers, because its that shared drive to aim high that drives our business and our culture forward. By applying for this career opportunity, youre living our values while investing in your career growth-and we applaud it. Youre unstoppable!

About T-Mobile

T-Mobile US, Inc. is a wireless company. As of December 31, 2016, the Company provided wireless communications services, including voice, messaging and data, to over 71 million customers in the postpaid, prepaid and wholesale markets. It provides services, devices and accessories across its brands, T-Mobile and MetroPCS. It provides wireless communication services through a range of service plan options. The Company offers a device trade-in program, Just Upgrade My Phone (JUMP!), which provides customers a specified-price trade-in credit and upgrade eligibility after approximately six months of service; Equipment Installment Plan (EIP), which is designed to provide financing to customers for the purchase of devices, and installment agreements for accessories; T-Mobile Tuesdays, which offers customers free stuff and access to various offers from brands; and T-Mobile ONE and Simple Choice plans.
Learn more about T-Mobile
Size
75,000 employees
Market Cap
$174.7 billion
Industry
Net Income
$3 billion
Founded
2002
5 Year Trend
+16.4%
Revenue
$68.3 billion
NASDAQ

Similar Jobs

More Jobs at T-Mobile

More Consumer Technology Jobs

Find similar Senior Manager, Brand Campaigns & Partnerships jobs: