Global Payments

Senior Growth Marketing Manager

Global Payments • $100K — $130K *
Atlanta, GA 30349Hybrid
Consumer Technology
5 - 7 years of experience
1 month ago
Job Overview by Ladders

Qualifications

  • 7+ years in B2B SaaS demand generation and growth marketing
  • Proven history of developing revenue-driven marketing programs
  • Deep understanding of integrated campaign architecture and customer decision journeys
  • Strong collaborator with various stakeholders including Sales and Marketing leadership
  • Skilled in leveraging analytics, marketing automation, and CRM tools for insights
  • Self-motivated with the ability to define and achieve goals independently
  • Excellent communication skills for articulating insights effectively
  • Preferred experience in payments, point of sale, or ecommerce sectors

Responsibilities

  • Lead integrated campaign strategy and execution to grow revenue in the Americas
  • Map target audiences, messaging, and tactics to the customer journey for cohesive campaigns
  • Measure and optimize campaign performance to meet and exceed revenue goals
  • Drive ROI and enhance cross-channel marketing efficiency
  • Provide campaign performance updates and insights to stakeholders and leadership
  • Collaborate with Sales Enablement for effective conversion of demand generation efforts
  • Extend campaigns in partnership with International Marketing and Field Marketing
  • Evaluate vendors and manage the campaign budget effectively

Benefits

  • Hybrid work schedule
  • Opportunity to significantly impact revenue growth
  • Collaborative work environment
  • Chance to work with a diverse set of stakeholders
  • Focus on innovation and excellence in marketing practices
Full Job Description
Senior Growth Marketing Manager, Genius ( Hybrid schedule-GA)


Job Summary:

The Senior Growth Marketing Manager is a business-critical role within the Revenue Marketing organization and will have a significant impact on revenue growth. This person will develop and orchestrate acquisition marketing plans aimed at small business merchants in the Americas, utilizing integrated, omni-channel campaigns.

This high-impact role requires a results-driven marketer who is innovative, takes initiative, and has a deep understanding of the customer. They should have extensive experience running campaigns that align with the customer decision journey and using paid and organic marketing channels to drive growth and retention.

Responsibilities
  • Lead integrated campaign strategy, planning, and execution for Global Payments' products, focused on growing revenue in the Americas
  • Map target audiences, relevant messages, content, and tactics to the customer journey, resulting in cohesive campaign plans
  • Measure & optimize campaign performance to achieve revenue growth goals; provide recommendations to improve engagement and conversion
  • Drive maximum return on investment and cross-channel efficiency
  • Provide ongoing campaign performance, insights, and goal pacing to internal stakeholders and leaders
  • Work with Sales Enablement to ensure SDRs and Sales are enabled to successfully convert engagement with prospects from demand gen campaigns
  • Collaborate with International Marketing, Field Marketing, and Partner Marketing counterparts to extend campaigns into other go-to-market channels and regions
  • Evaluate new vendors, manage campaign budget and related vendor onboarding
  • Present campaign updates at marketing all-hands meetings and other forums on a regular basis


Job Requirements
  • Minimum of 7 years' experience in B2B SaaS demand generation and growth marketing
  • Proven track record of building and executing highly engaging, revenue-driven marketing programs
  • Demonstrated understanding of integrated campaign architecture and the customer decision journey
  • Strong relationship builder and high collaborator with Sales, marketing leadership, and other stakeholders
  • Ability to leverage analytics, marketing automation, and CRM tools to derive campaign performance insights
  • Resourceful marketer who is self-motivated and disciplined with the ability to define and achieve objectives with limited oversight
  • Excellent communication skills, particularly when articulating findings in meaningful, clear ways to leadership stakeholders with an emphasis on actionable insights
  • Experience with payments, point of sale, or ecommerce highly preferred


Our Core Values:

Passion: We are deeply committed to serving our customers and supporting our team members and communities

Care: We are kind, compassionate, inclusive and empathetic

Accountability: We are trusted to always do the right thing and are responsible for our outcomes

Excellence: We deliver outstanding quality in all that we do with a high degree of integrity, pride and professionalism

Ingenuity: We are solution oriented and innovation focused

About Global Payments

Global Payments (NYSE: GPN) is a transaction processors and offers worldwide electronic transaction processing services through their high speed, robust electronic information networks. These networks process billions of business and consumer payment card and money transfer transactions annually for customers in the United States, Canada, Europe and Latin America. Global Payments also provides business-to-business payment card and processing services, such as money transfer, cash management, financial electronic data interchange, management information and reporting services.

Global Payments Careers

Join the dynamic team at Global Payments, a leader in payment technology services worldwide. As a pivotal player in the financial technology sector, Global Payments offers unparalleled job opportunities that propel your career forward through innovation and leadership.

Work You’ll Do

At Global Payments, you’ll engage in meaningful work that directly impacts global commerce. Our team is dedicated to redefining how money moves around the world, and by joining us, you’ll contribute to a secure, seamless payment experience for businesses and consumers alike.

Empower Your Professional Growth

Global Payments is not just a company; it's a vibrant community where career growth is fostered through comprehensive leadership and diversity training programs. We believe in nurturing the skills of our employees with advanced training and ample networking opportunities, ensuring every team member can achieve their career aspirations.

Innovate with Us

Innovation is at the heart of Global Payments. Our employees are encouraged to think big and create solutions that influence the industry. With a culture that thrives on new ideas, we provide the tools and freedom necessary for professional breakthroughs.

Join Our Inclusive Team

Diversity and inclusion are the foundations of our corporate culture. At Global Payments, we celebrate diverse perspectives and believe they contribute to our success. We are committed to creating an inclusive environment where all team members, regardless of their background, can thrive.

Explore Job Opportunities and Internships

Whether you’re a seasoned professional looking for your next challenge or a recent graduate eager to start your career, Global Payments has a position for you. From full-time positions to internships, our hiring process is designed to find not just the right skills but also the right fit for our culture.

Benefits That Work For You

Our employees enjoy a range of benefits designed to support their physical, financial, and emotional well-being. From health insurance to retirement plans, and flexible working conditions, we ensure our team is equipped to succeed both at work and in life.

Stay Connected

Stay up-to-date with the latest from Global Payments: - **Explore Careers**: Discover the various career paths available at Global Payments. From technology to customer support, find the role that best suits your skills and passions. - **Prepare for Your Interview**: Gain insights into our interview process and find tips on how to prepare your resume to stand out. - **Learn and Develop**: Find out more about our commitment to employee development and how we support your professional growth through continuous learning and opportunities.

Join Our Team

Search open positions that match your skills and interest. We look for passionate, curious, creative, and solution-driven team players. Ready to start your journey with Global Payments? Explore our job opportunities and find out how your expertise can help shape the future of global payments.

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Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. See what exciting and rewarding opportunities await at Global Payments. Join Global Payments and be part of a team that values growth, leadership, and innovation. Together, we can redefine the future of global transactions.
Learn more about Global Payments
Size
25,000 employees
Market Cap
$25.8 billion
Industry
Finance & Insurance
Net Income
$584.5 million
Founded
1967
5 Year Trend
+31.1%
Revenue
$7.4 billion
NASDAQ
GPN
* Ladders Estimates

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