Horizon3.ai

Senior Field Marketing Manager

Horizon3.ai$150K — $185K *
US-AnywhereRemote in United States
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-5 years of B2B field marketing experience in cybersecurity, infrastructure, or enterprise SaaS.
  • Proven track record of managing field programs from concept to post-event reporting with measurable pipeline outcomes.
  • Strong project management skills with the ability to handle multiple programs simultaneously.
  • Experience collaborating with SDR and sales teams on lead handoff and event sequencing.
  • Familiarity with Salesforce for campaign tracking and pipeline reporting.
  • Knowledge of marketing automation platforms like Pardot or HubSpot for list management.
  • Comfort with CPO-based budgeting and demonstrating spend efficacy with data.

Responsibilities

  • Plan and execute regional field marketing programs including executive dinners, conferences, and roadshows.
  • Collaborate with SDR leaders to enhance post-event lead conversion efforts.
  • Manage all logistics for events, from venue sourcing to execution.
  • Coordinate digital marketing efforts to support onsite and offsite engagement with target accounts.
  • Analyze and report performance metrics against defined CPO targets within a month after events.
  • Track meetings booked, pipeline created, and progression from marketing initiatives with an emphasis on actionable metrics.
  • Serve as the main contact between field marketing and sales teams for program alignment and follow-up.

Benefits

  • Inclusive team culture that values diversity and promotes an environment for all to thrive.
  • Opportunities for career development in a growing team.
  • Collaborative and innovative work environment that encourages creative thinking.
  • Hybrid and remote work flexibility, with options tied to role and location.
  • Comprehensive benefits including health, vision, and dental insurance, plus flexible vacation and generous parental leave.
Full Job Description
What You'll Do

We are seeking a Senior Field Marketing Manager to own and execute the regional field marketing motion that drives pipeline for Horizon3.ai. This role is accountable for translating GTM priorities into high-signal, measurable field programs - events, executive dinners, roadshows, and integrated campaigns - that generate meetings, accelerate pipeline, and build enterprise credibility in target accounts. You will work closely with sales, SDRs, and digital marketing to ensure every program runs with pre-defined cost-per-opportunity targets, SDR alignment before and after, and a structured post-event review cycle.

This role will be responsible for:

Program Execution
  • Plan, execute, and measure regional field programs including hosted executive dinners, third-party conferences, roadshows, and account-specific activations aligned to pipeline targets.
  • Partner with SDR leaders on post-event SDR sequences in coordination with the SDR team to maximize meeting conversion from every program.
  • Manage event logistics end to end: venue sourcing, vendor coordination, attendee recruitment, on-site execution, and follow-up.
  • Deploy digital air cover in coordination with the digital team to surround target accounts before, during, and after field programs when applicable.


Pipeline and Reporting
  • Own CPO targets for every program and report performance against them in a structured 30-day post-event review.
  • Track and report on meetings booked, pipeline created, and stage progression from field programs - no vanity metrics.
  • Partner with marketing ops to ensure all field activity is properly tracked in Salesforce with consistent campaign attribution.


Cross-Functional Collaboration
  • Serve as the primary liaison between field marketing and the SDR and sales teams for program planning, list building, and follow-up alignment.
  • Collaborate with brand and design on event materials, signage, and experiential elements that reflect Horizon3.ai's messaging standards.
  • Coordinate with the campaigns team to integrate field programs into broader campaign sequences.
  • Contribute to CISO dinner and executive roundtable programming with curated invite lists and content alignment.


What You'll Bring
  • 6-10 years of B2B field marketing experience, ideally in cybersecurity, infrastructure, or enterprise SaaS.
  • Demonstrated ability to own a field program from concept through post-event reporting with clear pipeline outcomes.
  • Strong project management skills - comfortable running multiple programs simultaneously with competing deadlines.
  • Experience partnering directly with SDR and sales teams on pre- and post-event sequences and lead handoff.
  • Working knowledge of Salesforce for campaign tracking and pipeline reporting.
  • Familiarity with marketing automation platforms (Pardot, HubSpot, or equivalent) for list management and nurture coordination.
  • Comfort with CPO-based budgeting and ROI reporting - you know how to defend a spend decision with data.
  • Excellent written and verbal communication skills; able to write compelling invite copy and executive-facing event briefs.
  • Willingness to travel up to 40% for event execution and customer programs.


What Sets You Apart?
  • Experience supporting ABM field programs with account-specific field activations and personalized outreach.
  • Experience in cybersecurity field marketing - you understand the CISO buyer and the enterprise security sales cycle.
  • Track record of running executive dinner or roundtable programs with measurable pipeline outcomes.


Travel Required

We are a fully remote company, and this role requires up to 40% travel to support regional event execution, conference presence, and customer programs.

Compensation and Values

At Horizon3, we believe that our people are our greatest asset, and our compensation philosophy reflects this core value. We are committed to fostering an environment where all employees feel valued, respected, and rewarded for their contributions. Our compensation structure is designed to be fair, competitive, and transparent, ensuring that every team member is recognized and compensated equitably across roles, levels, and locations.

In accordance with various State's transparency regulations, we provide the following salary range information for this position:
  • Base salary range: $150,000 - $185,000 annually. The exact salary will be determined based on the selected candidate's location, qualifications, experience, and relevant skills.
  • Additional compensation: All full-time roles are eligible for an equity package in the form of stock options.


Perks of Horizon3.ai
  • Inclusive Team: We value diversity and promote an inclusive culture where everyone can thrive.
  • Growth Opportunities: Be part of a dynamic and growing team with numerous career development opportunities.
  • Innovative Culture: Work in a collaborative environment that encourages creativity and out-of-the-box thinking.
  • Hybrid & Remote Work: We embrace a mix of remote and hybrid work models depending on role and location, including our Chicago office, where some roles require regular in-office presence.
  • Competitive Compensation: We offer competitive salary, equity and benefits. Our benefits include health, vision & dental insurance for you and your family, a flexible vacation policy, and generous parental leave.


Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities, and activities may change at any time with or without notice.

Application Note

In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

About Horizon3.ai

Horizon3.ai is a California-based software company that provides artificial intelligence (AI) solutions for businesses. The company was founded in 2018 and is headquartered in Long Beach, California. Horizon3.ai offers a range of AI-powered products, including chatbots, virtual assistants, and predictive analytics tools. The company's solutions are designed to help businesses automate their operations, improve customer engagement, and gain insights from their data. Horizon3.ai serves clients in a variety of industries, including healthcare, finance, and retail.
Learn more about Horizon3.ai
Size
50 employees
Industry
Net Income
-$100,000
Founded
2018
5 Year Trend
+50%
Revenue
$500,000

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