Unity Technologies

Senior Field Marketing Events Manager

Unity Technologies$114K — $218K *
US-Anywhere
+ 3 other locationsRemote
Consumer Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years of experience in field marketing, event marketing, or experiential marketing focused on sales-driven programs.
  • Proven cross-functional collaboration experience with multiple departments including Marketing and Sales.
  • Strong grasp of execution logistics, with a strategic understanding of broader business goals.
  • Highly organized, capable of managing concurrent events with changing priorities.
  • Proactive, detail-oriented problem solver who adapts to mid-project changes.
  • Willingness to travel 30%.
  • Preferred experience in the tech or ads industry.

Responsibilities

  • Own strategy, planning, and execution of corporate and field marketing events for Ads and Programmatic business.
  • Collaborate with Sales and Regional Marketing to drive demand-generation events.
  • Lead logistics including venue sourcing, vendor management, and on-site execution.
  • Manage event registration and attendance tracking with accurate post-event reporting.
  • Analyze performance metrics to optimize future events, acting as a trusted advisor to stakeholders.
  • Oversee budgets for assigned events ensuring adherence to financial constraints.

Benefits

  • Comprehensive health, life, and disability insurance.
  • Commute subsidy and employee stock ownership.
  • Competitive retirement and pension plans.
  • Generous vacation and personal days.
  • Support for new parents with leave and family-care programs.
  • Mental health and wellbeing support programs.
  • Training and development programs.
Full Job Description
The opportunity

We are seeking an enthusiastic and detail-oriented event professional to join our Global Events team. This AMER based role will manage the planning and execution of events, working closely with internal stakeholders from marketing, product, and sales teams to achieve goals and priorities for our Ads and Programmatic business in North America.

What you'll be doing
  • Own end-to-end strategy, planning, and execution of corporate, sales, and field marketing events across the Ads and Programmatic business - trade shows, regional customer events, executive programs, and partner activations - ensuring each experience aligns with business goals and reinforces brand values.
  • Partner closely with Sales and Regional Marketing to support pipeline-driving and demand-generation events, adapting execution models to local market needs. Collaborate with Sales on event audience strategy, including invite lists, account prioritization, and follow-up motions.
  • Lead all planning and logistics, including venue sourcing and contracting, vendor and agency management, catering, transportation, A/V, and on-site execution - coordinating timelines to keep deadlines on track and stakeholders informed.
  • Own event registration and attendance tracking using event platforms, partnering with marketing operations to ensure accurate post-event reporting, lead flow, and ROI measurement.
  • Analyze qualitative and quantitative performance metrics to synthesize insights and recommend optimizations for future regional and global programs, serving as a trusted advisor who brings both big-picture perspective and executional expertise to internal partners.
  • Oversee event budgets for assigned programs, including purchase order creation, approvals, and reconciliation in partnership with Finance and Procurement, ensuring adherence to budgetary constraints.


What we're looking for
  • 8+ years of experience in field marketing, event marketing, or experiential marketing, with a strong focus on sales-aligned, pipeline-driving programs.
  • Proven experience working cross-functionally with Marketing, Sales, Field Marketing, Finance, Procurement, and external vendors or agencies.
  • Strong understanding of both ground-level execution and strategic context - able to zoom in on logistics while keeping sight of broader business and marketing goals.
  • Highly organized and comfortable managing multiple concurrent programs with shifting priorities.
  • A proactive and detail-oriented approach to problem-solving. Someone who is adaptable as deliverables and requests change mid-project.
  • Ability to travel 30%


You might also have
  • Experience in the tech or ads industry
  • Experience working with CRM and marketing automation tools (e.g., Salesforce, Marketo) to support event follow-up and reporting.
  • Experience working with technology platforms such as Splash, Rainfocus, and the Google Suite


Base Salary Range: We determine the base salary range for this role based on your primary work location:
  • Zone A: $114,600 - $171,800 USD gross
  • Zone B: $129,400 - $194,200 USD gross
  • Zone C: $145,500 - $218,300 USD gross


This range reflects the anticipated base salary for this position. Beyond base salary, this role may be eligible for equity awards and participation in our company incentive plans (such as annual discretionary bonuses or sales commissions). The final offer amount will depend on several factors, including geographic location and the candidate's relevant experience, professional background, and skill set.

Benefits

At Unity, we want our team members to thrive. We offer a wide range of benefits designed to support well-being and work-life balance.

Please note: Benefits eligibility, specific offerings, and coverage vary based on the country and employment status.

While specific benefits vary, here are some of the ways we strive to take care of our eligible team members globally: Comprehensive health, life, and disability insurance | Commute subsidy | Employee stock ownership | Competitive retirement/pension plans | Generous vacation and personal days | Support for new parents through leave and family-care programs | Office food snacks | Mental Health and Wellbeing programs and support | Employee Resource Groups | Global Employee Assistance Program | Training and development programs | Volunteering and donation matching program

About Unity Technologies

Unity Technologies is a software company that provides a platform for creating and operating interactive, real-time 3D content. The company's platform is used by game developers, architects, automotive designers, filmmakers, and other creators to build and distribute interactive experiences. Unity Technologies was founded in 2004 and is headquartered in San Francisco, California. The company has offices in North America, Europe, and Asia.
Learn more about Unity Technologies
Size
4,000 employees
Industry
Founded
2004

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