Senior Event Marketing Manager

Assort Health

• $145K — $178K *
US-AnywhereRemote in United States
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6 years of B2B, SaaS enterprise event marketing experience
  • Proven track record managing complex, multi-stakeholder events
  • Strong project management skills, adept at multitasking
  • Experience designing event programs in collaboration with Sales
  • Comfortable with event analytics and CRM reporting
  • Willing to travel up to 30% for onsite event management
  • Exceptional communication skills, able to relay information across diverse stakeholders

Responsibilities

  • Own end-to-end execution of Assort's presence at industry conferences
  • Lead logistics for trade show booths, including vendor selection and onsite coordination
  • Build and manage Assort's owned event program, including executive dinners and roundtables
  • Partner closely with Sales and SDR teams for pre-event outreach campaigns
  • Build post-event reports tracking ROI and pipeline influenced
  • Track event ROI and use data for quarterly event planning
  • Develop post-event follow-up playbooks for lead management

Benefits

  • Competitive compensation including salary and employee stock options
  • Annual budget for professional development
  • Office setup stipend for a comfortable workspace
  • Top-tier health coverage including medical, dental, and vision insurance
  • Flexible PTO to encourage work-life balance
  • Meals and snacks provided
  • Fitness stipend to support health and wellness
  • Commuter benefits to ease transportation costs
  • 401(k) plan for retirement savings
Full Job Description
About the Role:

We're looking for a Senior Event Marketing Manager to turn every conference, roundtable, and owned summit into a pipeline engine. You'll build Assort's end-to-end event program, from trade show presence to intimate executive dinners and our annual Assort Ascend customer event with a clear mandate: get the right people in the room, deepen relationships with the customers and make it undeniable that Assort owns the category in AI-powered patient access.

This role reports to the Senior Director of Events and Field Marketing.

Location: San Francisco or New York City, open to remote

What you'll do:
  • Own end-to-end execution of Assort's presence at industry conferences annually, across our 20+ served verticals.
  • Lead logistics for trade show booths, from vendor selection and booth design to staffing plans, demos and onsite coordination.
  • Build and manage Assort's owned event program, including executive dinners, customer roundtables and roadshows.
  • Partner closely with Sales and SDR teams to design pre event outreach campaigns that drive booth traffic and meeting bookings.
  • Build the post event report: meetings held, pipeline sourced, cost per opportunity, and learnings for next time.
  • Track and report on event ROI, meetings sourced, pipeline influenced, CAC contribution - and use data to inform the event calendar each quarter.
  • Develop post event follow up playbooks to ensure leads are captured, enriched, and routed promptly into pipeline.
  • Manage event budgets with rigor, negotiating contracts with venues, AV vendors, swag suppliers, and sponsorship packages.
  • Collaborate with Brand and Content to ensure consistent messaging, collateral quality, and visual identity across all event touchpoints.
  • Identify emerging conferences and community events aligned to our specialty expansion roadmap and evaluate sponsorship opportunities.
What we're looking for:
  • 6 years of B2B, SaaS enterprise event marketing experience.
  • Proven track record managing complex, multi stakeholder events from conception through debrief.
  • Strong project management skills, you thrive on checklists, timelines, and keeping a dozen threads moving simultaneously.
  • Experience working directly with Sales to design event programs that convert to pipeline.
  • Comfortable with event analytics and CRM reporting (Salesforce or HubSpot).
  • Willing to travel up to 30% of the time for onsite event management.
  • Exceptional communicator, you can brief an exec on a keynote panel and brief a booth vendor on signage specs in the same afternoon.
  • Ability to manage mutiple events at one time, while still thinking about future programs.
Nice to have:
  • Existing relationships within health system or medical society conference ecosystems.
  • Experience with AI or voice technology companies.
  • Background in demand generation or field marketing.
  • Familiarity with healthcare conference rhythms, eg: HIMSS, ViVE, specialty society annual meetings.
  • Experience managing owned summits or executive hospitality programs.
Pay Transparency Disclosure

If based in Assort's San Francisco or New York hub offices, this role's OTE range is stated below.

Base Salary (SF/NYC): $145K - $178K

Job level and actual compensation will be decided based on factors including, but not limited to, individual qualifications objectively assessed during the interview process (including skills and prior relevant experience, potential impact, and scope of role), market demands, and specific work location. The listed range is a guideline, and the range for this role may be modified. For roles that are available to be filled remotely, the pay range is localized according to employee work location by a factor of between 80% and 100% of range. Please discuss your specific work location with your recruiter for more information.

Benefits & Perks for Assorties
  • Competitive Compensation - Including salary and employee stock options so you share in our success.
  • Lifelong Learning - Annual budget for professional development, plus training opportunities to help you grow.
  • Office Setup Stipend - We'll outfit your in-office workspace so comfy as it's productive.
  • Top-Tier Health Coverage - Medical, dental, and vision insurance, because your health comes first.
  • Flexible PTO - We trust you to take the time you need to recharge and come back ready to crush it.
  • 🥗 Meals & Snacks - Lunch, dinner, and snack breaks that fuel great ideas.
  • Fitness Stipend - Your wellness matters. We reimburse monthly membership costs to support your health.
  • 🚆 Commuter Benefits - We cover eligible transportation costs to make your trip to work easier.
  • 401(k) - Build your retirement savings.

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