Geisinger Health System

Senior Director Strategic Insights

Geisinger Health System$130K — $180K *
US-AnywhereRemote in United States
Healthcare
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • Master's Degree required in a relevant field.
  • Minimum 12 years of related work experience.
  • At least 8 years of managerial or supervisory experience.
  • Proficiency in market research and performance management analytics.
  • Strong skills in strategic planning and decision-making.

Responsibilities

  • Set the enterprise strategic insights agenda and translate various intelligence into decision-making insights.
  • Oversee market assessments and ensure timely and aligned insights for planning.
  • Manage consumer and market research initiatives to embed customer voice in decisions.
  • Partner with strategy leaders to conduct scenario analysis and support opportunity sizing.
  • Design enterprise performance management systems, including KPIs and governance.
  • Lead and develop insights and performance management teams while establishing quality standards.

Benefits

  • Work-from-home flexibility based in Pennsylvania.
  • Full-time hours with a structured workweek.
  • Investment in leadership development and coaching.
  • Access to shared tools and templates for performance management.
  • Collaboration with a team of professionals in a high-impact role.
Full Job Description

Location:

Work from home (Pennsylvania)

Shift:

Days (United States of America)

Scheduled Weekly Hours:

40

Worker Type:

Regular

Exemption Status:

Yes

Job Summary:

The Senior Director Strategic Insights leads Geisinger’s enterprise intelligence and strategy execution backbone, integrating strategic insights, consumer research, and enterprise performance management into a cohesive system that informs decisions and drives accountability for results. This role sets the enterprise agenda and standards for what the organization knows, how strategy is measured, and how leaders use insight and performance data to guide decisions. The Senior Director ensures a single fact base, disciplined performance cadence, and clear signals when strategic adjustment may be required.

Job Duties:

  • Set the enterprise strategic insights agenda, translating market, consumer, competitive, and internal performance intelligence into decision‑relevant implications, options, and risks. Establish standards for analytic rigor, synthesis, sourcing, and executive‑level storytelling. Ensure insights consistently inform enterprise strategy, planning, and prioritization discussions.
  • Oversee enterprise and BU‑level market assessments, competitive intelligence, trend analysis, and scenario modeling. Ensure insights are timely, decision‑ready, and aligned to planning, strategy, and performance cycles. Maintain a consistent enterprise fact base used across strategy, planning, and performance management.
  • Own the enterprise consumer and market research capability, embedding the voice of the consumer in strategic and growth decisions. Oversee development of repeatable research assets (segmentation, journey insights, primary research).Coordinate with BU‑embedded insights and research teams to avoid duplication and strengthen shared learning.
  • Partner closely with ESO Business Strategy and Strategic Planning leaders to support opportunity sizing, portfolio assessments, and scenario analysis. Provide pressure‑testing and fact‑based challenge to strategic hypotheses and business cases. Ensure clear traceability from data to insight to implication to decision.
  • Design and set standards for the enterprise strategic performance management system, including KPI hierarchy, scorecards, target‑setting logic, and governance. Ensure performance measures align directly to enterprise priorities and strategic intent.
  • Lead, coach, and develop insights and performance management leaders and teams. Establish shared tools, templates, and quality standards across insight and performance functions.

Work is typically performed in an office environment. Accountable for satisfying all job specific obligations and complying with all organization policies and procedures. The specific statements in this profile are not intended to be all-inclusive. They represent typical elements considered necessary to successfully perform the job.

Position Details:

Education:

Master's Degree- (Required)

Experience:

Minimum of 12 years-Related work experience (Required), Minimum of 8 years-Managerial/Supervisory (Required)

Certification(s) and License(s):

Skills:

About Geisinger Health System

Geisinger Health System is a healthcare system serving more than 3 million residents throughout 45 counties in central, south-central, and northeastern Pennsylvania, and in southern New Jersey. The system was founded in 1915 and is headquartered in Danville, Pennsylvania. Geisinger Health System includes 13 hospital campuses, two research centers, and a 600,000-member health plan. The system employs more than 32,000 people, including over 1,800 physicians and 4,000 nurses. Geisinger Health System is known for its innovative approach to healthcare, including its use of electronic health records and its focus on patient-centered care.
Learn more about Geisinger Health System
Size
32,000 employees
Industry
Founded
1915

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