Pura

Senior Director, Intellectual Property Counsel

Pura$150K — $180K *
Legal & Accounting
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • J.D. from an accredited law school and active state bar membership.
  • 8+ years of relevant intellectual property legal experience.
  • Significant experience in patent and trademark portfolio strategy, prosecution, and licensing.
  • Ability to work closely with inventors and product teams on technical concepts.
  • Experience managing outside counsel and complex IP matters.
  • Strong business judgment for practical IP recommendations.
  • Excellent analytical, communication, and interpersonal skills.

Responsibilities

  • Lead Pura's global IP strategy in consultation with business stakeholders and outside counsel.
  • Partner with Product and Engineering to identify and protect innovations.
  • Direct outside patent counsel in drafting and prosecuting patent applications.
  • Monitor competitor IP activity and translate insights into strategic recommendations.
  • Advise on brand protection against counterfeiting and misuse of IP.
  • Provide IP expertise in commercial relationships and draft related agreements.
  • Manage IP counsel and budgets for cost-effective legal representation.

Benefits

  • Collaborative work environment promoting impactful innovation.
  • Opportunity to influence the IP strategy of a high-growth company.
  • Engagement with cross-functional teams including Product, Engineering, and Marketing.
  • Chance to work in a sector focused on redefining consumer experiences.
Full Job Description
Senior Director, Intellectual Property Counsel

Your Role at Pura:

Pura seeks an experienced and strategic Senior Director, Intellectual Property Counsel to lead the development, management, and protection of Pura's global intellectual property portfolio. Reporting to the Chief Legal Officer, this individual will serve as Pura's principal internal IP advisor and partner closely with Product, Engineering, Design, Marketing, Brand Partnerships, and other business leaders.

This role extends beyond traditional portfolio management. The Senior Director will help Pura use intellectual property to strengthen its competitive position, preserve differentiation, identify and respond to competitive threats, and create room for continued innovation and growth. The role encompasses patents, trademarks, copyrights, trade dress, trade secrets, brand protection, and enforcement in the United States and internationally.

You will help us inspire a belief in the power of fragrance to craft and elevate memorable moments for our Owners. This is your chance to make an impact in a high-growth company that's redefining the way people experience scent.

What You'll Own:
  • IP Strategy & Portfolio Management
    • Lead Pura's global IP strategy in consultation with the CLO, business stakeholders, and outside counsel, and manage Pura's domestic and international patent, trademark, copyright, trade dress, and trade secret portfolios.
    • Partner closely with Product, Engineering, and Design to identify protectable innovations, conduct invention harvesting, evaluate freedom-to-operate and other IP risks, and determine appropriate protection strategies.
    • Direct outside patent counsel in drafting and prosecuting patent applications while substantively reviewing and advising on claims, scope, and prosecution strategy.
    • Lead IP clearance and risk-assessment strategy, utilizing outside counsel as appropriate.
    • Develop trade secret strategies and scalable internal IP processes, including invention disclosures, portfolio tracking, inventor education, and portfolio reporting.
  • Competitive Strategy, Brand Protection & Enforcement
    • Monitor competitor IP portfolios, filings, and market activity and translate competitive intelligence into recommendations that strengthen Pura's competitive position.
    • Serve as the primary legal advisor to Pura's cross-functional brand protection efforts, including counterfeiting, marketplace infringement, unauthorized trademark use, copycat products, trade dress, and other misuse of Pura's IP.
    • Develop and recommend enforcement strategies and manage outside counsel as appropriate. Work closely with the CLO and other Legal Department personnel when disputes escalate into litigation.
    • Regularly advise senior leadership regarding significant IP developments, risks, opportunities, and recommended strategies.
  • Commercial & Emerging IP Matters
    • Provide IP expertise in Pura's Brand Partnerships and other commercial relationships, including licensing, ownership, usage rights, exclusivity, derivative works, and enforcement rights.
    • Draft, review, and negotiate IP licenses, coexistence agreements, settlements, and other IP-related agreements.
    • Serve as a leading internal legal voice on emerging IP issues involving artificial intelligence, including ownership, protection, third-party rights, and AI-assisted innovation.
    • Advise on copyright protection and employee/contractor IP, invention-assignment, confidentiality, and trade-secret matters.
  • Outside Counsel & Budget Management
    • Manage domestic and international IP counsel and vendors to ensure high-quality, practical, and cost-effective representation.
    • Develop and manage the IP legal budget with the CLO and recommend where Pura should deploy IP resources to maximize strategic and competitive value.

Qualifications:
  • Required
    • Be a decent human being and fun to work with.
    • J.D. from an accredited law school and active membership in good standing with at least one U.S. state bar.
    • 8+ years of relevant intellectual property legal experience.
    • Significant experience with patent and trademark portfolio strategy, prosecution, clearance, licensing, and enforcement.
    • Ability to understand technical concepts and work substantively with inventors, engineers, product teams, and patent counsel.
    • Experience managing outside counsel and complex IP matters.
    • Strong business judgment with the ability to translate sophisticated IP issues into practical recommendations.
    • Excellent analytical, communication, and interpersonal skills.
  • Preferred:
    • Registration to practice before the U.S. Patent and Trademark Office strongly preferred.
    • Technical or scientific undergraduate degree.
    • Utah State Bar membership.
    • Experience with consumer products, technology, hardware, software, IoT, or other innovation-driven businesses.
    • Experience managing international IP portfolios.

About Pura

Pura is a consumer goods company that specializes in the production of high-quality, all-natural, and organic products. The company's product line includes a range of beverages, snacks, and supplements that are designed to promote health and wellness. Pura's products are made from the finest ingredients and are free from artificial preservatives, colors, and flavors. The company is committed to sustainability and uses eco-friendly packaging materials. Pura's mission is to provide consumers with healthy and delicious products that support a healthy lifestyle.
Learn more about Pura
Size
10 employees
Industry
Founded
2018
5 Year Trend
+5%
Revenue
$500,000
NASDAQ

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