Senior Director, Communications

Walmart, Inc.

$130K — $260K *
Retail & Consumer Goods
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years of communications leadership experience in eCommerce, retail, or technology fields.
  • Ability to develop and implement enterprise-level communication strategies.
  • Strong media instincts with a history of leading proactive PR campaigns.
  • Experience advising senior executives in high-growth environments.
  • Demonstrated executive presence for influencing complex organizational structures.
  • Sound judgment in managing reputational risks and advancing business objectives.
  • Passion for shaping the future of retail.

Responsibilities

  • Develop and implement a forward-looking communications strategy to drive Marketplace and WFS growth.
  • Craft a compelling narrative highlighting seller opportunities and Walmart’s omnichannel advantage.
  • Position Walmart Marketplace as a tech-enabled platform using trust and scale.
  • Drive media strategies to highlight Marketplace achievements and innovations.
  • Secure thought leadership opportunities to bolster Walmart’s global retail positioning.
  • Coordinate narratives across various enterprise sectors to unify messaging.
  • Manage reputational risks and lead effective issue-response initiatives.

Benefits

  • Medical, vision, and dental coverage.
  • 401(k) and stock purchase plans.
  • Paid time off including sick leave and parental leave.
  • Short-term and long-term disability benefits.
  • Company discounts and Military Leave Pay.
  • Tuition reimbursement for educational programs through Live Better U.
Full Job Description
Position Summary...
The Senior Director of Marketplace will help shape the next chapter of one of the fastest-growing platform businesses in retail - Walmart Marketplace and Walmart Fulfillment Services. This role sits at the center of our Enterprise Growth strategy and will define how we tell the story of scale, innovation, and opportunity across our evolving ecosystem.

What you'll do...
Growth-Focused Strategy & Narrative Leadership
  • Develop and lead a forward-looking communications strategy that accelerates Marketplace and WFS growth.
  • Shape a compelling narrative around seller opportunity, expanded assortment, fulfillment innovation, and Walmart's omnichannel advantage.
  • Position Walmart Marketplace as a differentiated, tech-enabled platform powered by trust, scale, and physical store integration.
  • Advise senior leaders on messaging that strengthens competitive positioning in a rapidly evolving retail landscape.


Proactive Brand-Building & Industry Positioning
  • Drive bold, proactive media strategies that elevate Marketplace milestones, seller success stories, and platform innovation.
  • Secure thought leadership opportunities that position Walmart as a global leader in omnichannel and platform retail.
  • Amplify key growth initiatives across earned, owned, executive, and digital channels.


Enterprise Collaboration & Influence
  • Partner across Enterprise Growth, eCommerce, Stores, Merchandising, Tech, and Corporate Affairs to unify the broader eCommerce narrative.
  • Align Marketplace storytelling with Walmart's enterprise brand, investor priorities, and customer experience strategy.
  • Serve as a senior communications leader who can influence, align, and mobilize cross-functional teams at scale.


Risk Leadership & Responsible Growth
  • Anticipate and manage reputational risks tied to platform growth, third-party sellers, and regulatory scrutiny.
  • Lead high-visibility issue response efforts with clarity, speed, and executive-level judgment.
  • Embed trust, governance, and responsible growth into all Marketplace narratives.


Measurement & Momentum
  • Use data, media insights, and competitive intelligence to refine strategy and strengthen impact.
  • Continuously evolve storytelling to reflect innovation in AI, fulfillment, seller enablement, and digital experiences.


What You'll Bring
  • 10+ years of communications leadership experience in eCommerce, retail, technology, or platform businesses.
  • A growth mindset - someone energized by scale, expansion, and competitive positioning.
  • Proven ability to build enterprise-level communications strategies that drive awareness, adoption, and reputation impact.
  • Experience advising senior executives in high-visibility, high-growth environments.
  • Strong media instincts and experience leading proactive PR campaigns tied to product and business milestones.
  • Executive presence and the ability to influence across a complex, matrixed organization.
  • Sound judgment in navigating reputational risk while advancing business momentum.
  • A passion for building the future of retail.


At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

For information about PTO, see https://one.walmart.com/notices.

Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

For information about benefits and eligibility, see One.Walmart.

The annual salary range for this position is $130,000.00 - $260,000.00

Additional compensation includes annual or quarterly performance bonuses.

Additional compensation for certain positions may also include :

- Stock








Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Bachelor's degree in Communications, Public Relations, Political Science, or related field and 6 years' experience in journalism, communications, or relevant area OR 8 years' experience in journalism, communications, or relevant area.
2 years' supervisory experience.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Direct media experience., Government or media relations experience in a Fortune 500 company., Managerial experience running media components of political election or grassroots advocacy campaigns.

Primary Location...

811 Excellence, Bentonville, AR 72716, United States of America

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