ADT Inc.

Senior Director, Communications

ADT Inc.$130K — $180K *
Business Services
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Communications, Journalism, Public Relations, Marketing, or a related field.
  • 12+ years of progressive experience in external communications or public relations.
  • Proven success leading media relations and executive communications.
  • Demonstrated ability to manage high-stakes communications and crises.
  • Exceptional writing, editing, and messaging development skills.
  • Experience leading and mentoring communications teams.

Responsibilities

  • Develop and execute an integrated external communications strategy.
  • Advise executive leaders on messaging and media engagement.
  • Lead storytelling initiatives highlighting company innovation and culture.
  • Cultivate relationships with various media outlets and act as spokesperson.
  • Oversee earned media strategies including press releases and speaking engagements.
  • Direct crisis communications responses for sensitive issues.
  • Create and ensure quality external content across all channels.

Benefits

  • In-office presence 4x/week with 1x/week remote work option.
  • Less than 25% travel required.
Full Job Description
Job Description

Summary:

The Senior Director, Strategic Enterprise Communications is a strategic, forward-thinking leader responsible for shaping and amplifying the organization's public narrative. This role oversees all aspects of external communications, including media relations, executive visibility, crisis and issues management, brand reputation, mergers & acquisitions, thought leadership, and corporate storytelling. The ideal candidate is an exceptional communicator and advisor who can operate at both strategic and execution levels, partnering closely with executive leadership and cross-functional teams to advance the company's reputation and business objectives.

Duties and Responsibilities:

Strategic Communications Leadership
  • Develop and execute an integrated external communications strategy that strengthens brand reputation and supports business priorities.
  • Serve as a trusted advisor to executive leaders, providing counsel on messaging, media engagement, and public positioning.
  • Lead proactive storytelling initiatives that highlight company innovation, culture, impact, and performance.

Media Relations & Public Visibility
  • Cultivate strong relationships with national, trade, and local media outlets; act as a primary spokesperson when appropriate.
  • Oversee earned media strategy, including pitches, press releases, bylines, speaking engagements, and editorial opportunities.
  • Drive executive thought leadership programs across conferences, interviews, and contributed content.

Crisis & Issues Management
  • Lead external communications response during crises or sensitive issues, ensuring timely, transparent, and aligned messaging.
  • Collaborate with Legal, HR, Operations, and Security teams to minimize reputational risk and prepare crisis communication plans.

Content Leadership
  • Oversee the creation of high-quality external-facing content, such as news releases, social media content, web copy, executive blogs, and corporate narratives.
  • Ensure messaging consistency across all channels and audiences.

Cross-Functional Partnership
  • Collaborate with Marketing, HR, Legal, Investor Relations, Government Affairs, and business units to align communication initiatives.
  • Partner closely with internal communications leaders to ensure cohesive enterprise-wide storytelling.

Team Leadership
  • Lead, develop, and mentor a high-performing external communications team.
  • Manage external agencies, consultants, and media partners to deliver best-in-class work.

Analytics, Measurement & Optimization
  • Define and implement enterprise-level communications measurement frameworks to assess reach, engagement, sentiment, and effectiveness.
  • Use insights and data to inform strategy, improve content and channels, and demonstrate impact to senior leadership.
  • Regularly report outcomes, trends, and recommendations to executive stakeholders.

Skills and Competencies:
  • Strategic thinking with strong business acumen.
  • Strong judgement, especially in sensitive situations.
  • Creativity and storytelling ability.
  • Ability to navigate ambiguity and lead through change.
  • Collaborative and relationship-driven working style.
  • Executive advisory and influence.
  • Data-driven communications measurement and analytics.
  • Crisis and risk communications leadership.
  • Strong executive presence, judgment, and storytelling capability.

Minimum Qualifications:
  • Bachelor's degree in Communications, Journalism, Public Relations, Marketing, or a related field.
  • 12+ years of progressive experience in external communications or public relations.
  • Proven success leading media relations, reputational campaigns, and executive communications at a large organization, agency, or complex environment.
  • Demonstrated ability to manage high-stakes communications and crisis situations.
  • Exceptional writing, editing, and messaging development skills.
  • Experience leading and coaching teams.


Preferred Qualifications:
  • Master's degree in a related field
  • Experience leading external communications in a complex, matrixed organization
  • Strong understanding of brand integration, financial communications, and corporate strategy

Location:
  • In-office 4x/week at Boca HQ with 1x/week remote option


Travel:
  • Occasionally, less than 25%

About ADT Inc.

ADT Inc. is a provider of security and automation solutions for homes and businesses in the United States and Canada. The company offers a range of products and services, including home security systems, home automation systems, and commercial security systems. ADT Inc. was founded in 1874 and is headquartered in Boca Raton, Florida.
Learn more about ADT Inc.
Size
25,000 employees
Market Cap
$8.2 billion
Industry
Net Income
-$632.1 million
Founded
1974
5 Year Trend
+12.5%
Revenue
$5.3 billion
NASDAQ

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