Walmart

Senior Director, Business Development - Content Acquisition

Walmart$156K — $312K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Business, Accounting, Finance, Marketing, or related field; or 6-8 years of experience in a relevant area.
  • 6 years' experience in business development, market development, or product development.
  • 1 year of supervisory experience.
  • Strong relationships with major studios and content providers.
  • Deep understanding of partnership valuation and content windowing.

Responsibilities

  • Develop and implement a programming strategy aligned with organizational vision and objectives.
  • Oversee acquisition and scheduling of content across platforms.
  • Maintain and manage the WatchFree+ programming budget.
  • Monitor industry trends to inform programming decisions.
  • Ensure quality standards and regulatory compliance in programming.
  • Manage and mentor the programming and licensing team for creativity and collaboration.
  • Analyze performance metrics to optimize audience engagement and ROI.

Benefits

  • Health benefits including medical, vision, and dental coverage.
  • Financial benefits such as 401(k) and company-paid life insurance.
  • Paid time off for various needs including sick leave and parental leave.
  • Live Better U education benefit program covering college tuition and training.
  • Company discounts and adoption/surrogacy expense reimbursement.
Full Job Description
Position Summary...
Join Walmart as a Senior Director, Business Development and be responsible for shaping and executing the Vizio Watch Free+ content strategy across all platforms. The role includes overseeing the content budget and shaping Vizio Watch Free+ content strategy for FAST, AVOD, and Branded Content. This is a unique opportunity to drive impactful partnerships, negotiate high-value content deals, and influence the future of digital entertainment. The Senior Director will be a deal closer and point of contact for all WF+ content questions. They will build strong relationships with VIZIO's content partners and will work closely with internal stakeholders to drive results.

What you'll do...
What you'll do:
  • Develop and implement a programming strategy that supports the organization's vision and objectives with input from key stakeholders.
  • Oversee the acquisition, development, and scheduling of content across all platforms.
  • Maintain and manage the WatchFree+ programming budget.
  • Monitor industry trends and audience insights to inform programming decisions.
  • Ensure programming meets quality standards, regulatory requirements, and brand guidelines.
  • Manage and mentor the programming and licensing team, fostering creativity and collaboration.
  • Set clear goals and performance metrics for team members.
  • Analyze performance metrics and adjust strategies to maximize audience engagement and ROI.
  • Drive innovation in content formats, release strategies, and platform optimization.
What you'll bring:
  • Extensive experience in developing and implementing business strategies that drive revenue growth and operational excellence.
  • Proven ability to analyze business objectives, customer needs, and financial data to inform decision-making and optimize resource allocation.
  • Strong leadership skills in managing cross-functional teams, succession planning, and talent development.
  • Expertise in building and maintaining high-level internal and external business relationships to support business development initiatives.
  • Proven experience in direct deal negotiations and content licensing.
  • Strong relationships with major studios and content providers.
  • Deep understanding of partnership valuation and content windowing.
  • 10+ years of experience in programming, content strategy, or media management.
  • Commitment to ethical standards, integrity, and fostering a customer-focused environment.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

For information about PTO, see https://one.walmart.com/notices.

Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

For information about benefits and eligibility, see One.Walmart.

The annual salary range for this position is $156,000.00 - $312,000.00

Additional compensation includes annual or quarterly performance bonuses.

Additional compensation for certain positions may also include :

- Stock










Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Minimum Qualifications: Bachelor's degree in Business, Accounting, Finance, Marketing, or related field and 6 years' experience in business development, market development, product development, or related area OR 8 years' experience in business development, market development, product development, or related area. 1 year's supervisory experience.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Preparing and executing budgets, Sales, Working on cross-functional teams or projects

Masters: Business Administration

Primary Location...



About Walmart

WalmartLabs is accelerating their development to redefine the shopping experience to meet the changing needs of our customers wherever they are —in a store, on our website, or on their mobile device.

Walmart Careers

Joining Walmart means becoming part of a world-renowned team that leads with innovation and is committed to creating impact. As the largest retailer globally, Walmart offers unparalleled job opportunities and career growth in an environment that values diversity and leadership. Work You’ll Do At Walmart, you will be part of a dynamic team that drives our mission to help people save money so they can live better. Engage in work that matters with a company that offers both stability and the flexibility to explore different career paths. Transform the retail landscape with your skills and help shape the future of millions of customers worldwide. Walmart is at the forefront of combining retail with advanced technology, making it an exciting place for professional growth and innovation. Lead with Us Step into a role that harnesses your potential and places you at the intersection of retail and technology. Walmart is not just a company; it's a community where you can develop your leadership skills and contribute to a culture that nurtures professional growth. Work with a diverse team of experts who bring a wealth of knowledge and experience to the table. Our commitment to diversity training ensures that all team members are valued and can thrive. Walmart Careers and Employment Opportunities We are continuously expanding our team to include enthusiastic professionals eager to drive change and make a significant impact. Explore a range of positions from entry-level to executive, each offering competitive benefits and the opportunity to advance. Innovate with Us Join Walmart and be part of a team that is dedicated to innovation and excellence. With over 2.3 million associates worldwide, you are joining the largest private employment group, ready to innovate, lead, and impact the global market. Internship Programs Kickstart your career with a Walmart internship. Gain invaluable experience, build your resume, and develop networking connections that will empower your career journey. Our internships provide a platform to apply your academic knowledge in real-world scenarios, preparing you for future employment. Be Part of a Great Team At Walmart, our team is our strength. We invest in our employees through robust training programs, leadership development, and opportunities for career advancement. Enjoy the benefits of working in a supportive and inclusive environment where every member’s contribution is valued. Future-Proof Your Career Your journey at Walmart can be as vast as your ambitions. With endless opportunities to grow, learn, and lead, you can take your professional experience to new heights. Benefit from our comprehensive training programs and develop the skills needed for tomorrow’s challenges. Stay Connected Join Our Team Search open positions that match your skills and interests. We are looking for passionate, curious, creative, and solution-driven team players. Explore the diverse job opportunities at Walmart and find where you can make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. READ CAREERS BLOG Job Alert Emails Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding opportunities that await at Walmart. SEARCH WALMART JOBS Join Walmart today and be part of a story of growth, innovation, and leadership.
Learn more about Walmart
Size
2,300 employees
Market Cap
$387 billion
Industry
Net Income
$13.5 billion
Founded
1962
5 Year Trend
+3.3%
Revenue
$559.1 billion
NASDAQ

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