Cascade Designs is looking for a Senior Digital Designer who can help support and elevate its pinnacle outdoor brands, Therm-a-Rest, MSR, Platypus, SealLine, PackTowl and Varilite.

The Senior Digital Designer will have a passion for social media and digital trends, be fluent in modern digital best practices, including performance-driven creative, motion-first design, and scalable design systems, and be excited to grow an ever-expanding digital ecosystem at an in-house, product-driven company. You will work collaboratively with the creative team and will interact with the greater marketing, e-commerce, and product teams. While this position will report to the Creative Director, the individual will need to be comfortable working independently in a fast-paced, content-driven environment with high output across channels.

This role requires balancing strong creative execution with an understanding of how design impacts engagement, conversion, and overall campaign performance.

Essential Job Functions

Digital Design (70%)

• Short-form and motion-first content - design and produce short-form video and motion assets for social, paid media, and ecommerce (e.g., Reels, TikTok, YouTube Shorts)
• Develop campaign creative for A/B testing and performance optimization across paid and owned channels
• Create platform-specific content tailored to channels like including social and paid media ecosystems, blogs, and email
• Digital production across formats (banners, ads, animation/video)
• Support in creating and adhering to brand guidelines for digital spaces and ensuring consistency across all channels
• Contribute to and help maintain scalable digital design systems and component libraries across channels
• Partner with the web team to support ongoing layout and design optimization across homepage, collection pages, PDPs, and landing pages.

Asset Production (20%)

• Product photography, video, and animation to support digital
• Support integration of user-generated and partner content into digital campaigns where applicable
• Working with photographers, videographers, and creative contractors to create assets to support digital campaign needs
• Video production to support product and campaign needs
• Animation production

Miscellaneous (10%)

• Support content capture and asset creation for real-time or rapid-turn social media or broad marketing needs
• Flexibility to support creative team during sales meetings, tradeshows, events etc. when cyclical busy periods arise
• Photo and video shoot support - studio and lifestyle
• Support printed sales support assets during busy peak periods

Professional Requirements/Qualifications

• 6+ years of professional graphic design experience to include:
  • Creating motion graphics, animations, and video edits to support campaigns and social content
  • Digital/social campaign design work
  • Web production
  • Proficient with Adobe Creative Cloud (Photoshop, Illustrator, InDesign, After Effects, Premiere)
  • Familiarity with collaborative tools (e.g., Figma, Miro)
  • Basic understanding of AI-assisted design tools (e.g., generative fill, image generation, workflow acceleration)
  • Experience working within Digital Asset Management systems
  • Experience working with project management systems

• Experience developing creative informed by performance metrics, testing, and optimization
• Effective in cross-functional team environment
• Demonstrated ability to work flexible schedules to meet project deadlines
• Experience collaborating with and providing direction to freelance designers and external partners
• Detail-oriented, able to effectively prioritize multiple projects and thrive in fast-paced environment with diverse work
• Highly organized with experience managing assets in shared systems and scalable file structures

Bonus Qualifications

• A passion and excitement for outdoor spaces and activities
• Experience with 3D Modeling
• Familiarity with e-commerce platforms (e.g., Shopify)
• Understanding of CMS environments
• Experience designing for social-first or content-driven brands
• Understanding of accessibility best practices (WCAG) in digital design
• Print production. Pre-press and press check management a plus but not required
• Photo and video shoot experience

Education/Certifications:

• Degree in Graphic Design or relatable field
• Please have a body of work that can easily be shared with our team

Some of our amazing benefits include...

• 3 weeks paid time off per year
• 10 paid holidays
• 3 Floating holidays
• Great health benefits (medical, dental, vision)
• 401(K) with company matching
• Life insurance paid by Cascade Designs
• Activity Gear Loaner Program and discounts on products purchased through Pro Deals
• $100 to spend on Cascades Designs products and an employee discount on all Cascade Designs gear!

The position responsibilities outlined above are in no way to be construed as all-encompassing. Other duties, responsibilities, and qualifications may be required and/or assigned as necessary.