Senior Creator Strategist

Modern AI

$90K — $120K *
Miami, FL 33186In-Person
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in digital strategy, brand storytelling, or creator/influencer marketing.
  • Deep understanding of major social networks and social commerce trends.
  • Ability to turn creative performance data into actionable insights.
  • Exceptional writing and presentation skills for creating pitch decks and strategic recommendations.
  • Genuine fluency across platforms like TikTok, Instagram, and YouTube.

Responsibilities

  • Develop creator-led campaign concepts that drive cultural impact and engagement.
  • Serve as a subject matter expert on emerging social platforms and trends.
  • Monitor pop culture and translate trendy insights into actionable briefs.
  • Track and analyze performance metrics to optimize campaign strategies.
  • Collaborate with cross-functional teams to ensure campaign alignment.

Benefits

  • Competitive health benefits.
  • Unlimited PTO.
  • Health and wellness credit.
  • Fully remote work environment.
  • Opportunity to work at an AI-native agency shaping brand-creator partnerships.
Full Job Description
Senior Creator Strategist

We9re hiring a Senior Creator Strategist to own creator-led strategy across our brands. Think of this as the modern evolution of the influencer manager, except creators today aren9t just 49influencers.49 They9re editors, comedians, educators, founders, and tastemakers building audiences across formats and platforms that didn9t exist a year ago. You9ll be the person who understands that ecosystem better than anyone in the room and turns that fluency into campaigns that move both culture and revenue.

This role sits at the intersection of creative instinct and analytical rigor. You9ll need to feel a trend in your gut and prove it in a dashboard.

What you9ll do
  • Campaign Strategy - Develop comprehensive, creator-led campaign concepts that drive cultural impact, brand storytelling, and measurable engagement across platforms.
  • Creator Ecosystem Fluency - Serve as the subject matter expert on TikTok, Instagram, YouTube, and emerging social spaces, with a clear point of view on which formats and creators work best for each brand and objective.
  • Trend Forecasting - Monitor pop culture, algorithm mechanics, and trending subcultures, translating those signals into actionable briefs for internal and external creative teams before they peak.
  • Data & Analytics - Track performance metrics, derive insights from past campaigns, and continuously optimize strategy to drive strong ROI and conversion rates.
  • Cross-Functional Collaboration - Partner with Growth Directors, creative strategists, designers, and editors to keep campaigns aligned from concept through completion.

Requirements

Experience: 5+ years in digital strategy, brand storytelling, or creator/influencer marketing.

Platform Expertise: Deep, native understanding of the major social networks, plus familiarity with paid media strategy and social commerce trends.

Analytical Skills: Proven ability to translate creative performance data into sharper, data-informed briefs and creative tests.

Communication: Exceptional writing and presentation skills, you can build a compelling pitch deck and defend a strategic recommendation to senior stakeholders.

Creator Platform Fluency: Must be genuinely fluent across all major creator platforms: TikTok, Instagram, YouTube, and beyond. No exceptions.

Benefits

Competitive salary

Competitive health benefits

Unlimited PTO

Health and wellness credit

Fully remote

A front-row seat at an AI-native agency building the future of how brands and creators work together

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