THE WORK:Our enterprise fintech solutions team is growing, and we're looking for a Senior Specialist, Content Marketing who can write with authority for sophisticated financial services audiences. This is a hands-on writing role. The portfolio spans campaign content, long-form thought leadership, SEO-optimized solution pages, customer case studies and product launch collateral.
Reporting to the Director of Product Marketing, this person will take strategic briefs from the product marketing team and produce polished, persuasive content that resonates equally with a CFO evaluating enterprise software and a finance professional assessing technical capabilities. Every piece needs to be defensible, accurate and useful.
WHAT YOU'LL DO:- Write multiple pieces of content per week across formats: multi-touch email campaigns, landing pages, long-form thought leadership, ebooks, solution guides, case studies and product launch materials.
- Develop SEO-optimized content including keyword-targeted solution pages, blog posts aligned to search intent, and on-page metadata.
- Translate complex product and technical documentation into clear, business-value narratives for C-level and practitioner audiences.
- Collaborate with product marketing managers to internalize positioning, messaging and campaign objectives before writing.
- Build and maintain customer proof content: case studies, quote libraries and success story assets for sales enablement.
- Partner with demand generation on content performance, A/B testing and conversion optimization.
- Maintain brand voice consistency and edit content based on stakeholder feedback across a high-volume, fast-moving pipeline.
WHAT YOU'LL BRING:- 5+ years writing B2B SaaS content in fintech, financial services, ERP or enterprise software.
- A portfolio demonstrating range across campaign copy, long-form content, customer stories and technical product content.
- Demonstrated ability to write credibly for senior finance and accounting audiences, with an understanding of how enterprise buying decisions get made.
- Experience with SEO content strategy: keyword research, on-page optimization and search intent mapping.
- Outstanding command of AP Style, with meticulous attention to accuracy, grammar and brand consistency.
- Ability to manage 10-15 content projects simultaneously without sacrificing quality.
- Comfort learning complex technical topics quickly and synthesizing source material into clear narratives with minimal hand-holding.
For positions that will be based in NY, the annual salary range for this position is below. Actual salaries may vary based on numerous factors including, among other things, an individual applicant's experience and qualifications for the position. This range does not include equity or additional compensation, such as bonuses or commissions.
NY Annual Base Salary Range
$112,000-$135,000 USD
