Job Description

Location:
New York, NY

The Senior Commerce Director, AD is a key leadership role in the Revenue organization, reporting to the SVP, Commerce. This role sets the strategic vision for AD's commerce business across interiors, furniture, decor, and bedding, with a mandate to establish AD as a recognized direct shopping destination for the design-led consumer.

The role leads a team of Editors, Writers, and Production specialists, working cross-functionally with Editorial, Product, Audience Development, and Analytics to deliver revenue and profit goals. The ideal candidate brings deep command of the design and e-commerce landscape, a track record of leading high-performing teams, and a forward-looking perspective on how AI and emerging technologies are reshaping commerce.

Primary Responsibilities

Strategic Vision & Content Leadership

• Set the strategic vision for AD's multi-modal commerce content and shopping experience, ensuring a brand-first approach that reinforces editorial authority
• Establish AD as a recognized direct shopping destination, defining the brand's position in the consumer's path to purchase and building the foundations that earn destination status
• Define and evolve the content strategy framework, and establish ways of working between commerce and editorial that create an integrated content culture
• Own brand-level revenue and margin targets, adjusting strategies to drive performance

Team & Culture

• Build a high-performing team of internal resources and external partners
• Foster knowledge sharing and proactively surface challenges to leadership, using data to validate
• Champion a progressive mindset, embedding experimentation and calculated risk-taking into how the brand operates

Marketing & Audience Growth

• Set the commerce marketing vision across newsletter, social, CRM, and promotional channels
• Own audience acquisition and retention strategy in partnership with the central audience team, ensuring marketing drives measurable commerce revenue
• Guide resource allocation across channels based on opportunity size and performance data
• Manage and grow off-platform presence through creative partnerships and new distribution models

New Revenue & Business Model Innovation

• Lead business model innovation for AD, evaluating new commercial structures (direct, marketplace, hybrid, subscription, services) to unlock long-term growth
• Maintain an informed point of view on how AI, conversational commerce, agentic shopping, and other emerging technologies are reshaping the e-commerce landscape, and translate that into actionable opportunities
• Continuously identify and raise new revenue, distribution, and format opportunities for evaluation by senior leadership
• Champion and operationalize enterprise-wide initiatives, including creator programs, off-platform partnerships, and new deal structures, ensuring they are executed in a brand-first way that maintains editorial integrity
• Manage creator program strategy at the brand level and act as the primary strategic partner to partnerships and audience teams on net-new revenue

Partnerships

• Conceptualize and pitch new partnership opportunities, working with the partnerships team to develop and close
• Develop and maintain strategic relationships with retail and brand partners to drive new revenue

Cross-Functional Collaboration

• Will work closely with the SVP Commerce and VP Luxury Commerce, AD Editorial leadership, Partnerships & Sales, and central teams across Audience, CRM, Social, SEO, Analytics, Product, Engineering, and Finance, alongside third-party content production, retail, brand, and creator partners.

Skills & Qualifications

• 8-10 years in e-commerce, DTC, or commerce media, with deep understanding of the design and interiors category
• 3-5 years leading and developing high-performing teams
• Track record of building or scaling a recognized direct shopping destination, with proven success driving an e-commerce P&L
• Demonstrated ability to set strategic vision and translate it into operational plans that deliver revenue and margin growth
• Fluency in emerging commerce trends, including AI-powered and agentic shopping, with the ability to translate trends into business strategy
• Strong commercial acumen, with experience structuring partner relationships and evaluating new deal structures
• Experience leading marketing strategy across owned channels and emerging distribution models
• Comfort operating in a test-and-learn environment, with a bias toward experimentation
• Strong executive presence and ability to influence senior stakeholders using data
• Excellent organizational skills and a history of fostering inclusive, high-performing team culture

The expected base salary range for this position is from $155,000 - $170,000. Salary offers are based on a wide range of factors including but not limited to relevant skills, training, experience, and education.

In addition to salary and a generous employee benefits package, successful candidates may also be eligible to receive discretionary bonus compensation.

What happens next?

If you are interested in this opportunity, please apply below, and we will review your application as soon as possible. You can update your resume or upload a cover letter at any time by accessing your candidate profile.