Reynolds Consumer Products

Senior Brand Manager

Reynolds Consumer Products$127K — $185K *
Food & Beverages
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • BA/BS degree in Marketing, Business or related field
  • 8+ years of Brand Marketing or General Management experience in CPG
  • Strong organizational skills with high attention to detail
  • Experience managing budgets/P&L effectively
  • Proficiency with retailer scan data analysis (Nielsen or Circana)
  • Solid project management skills for multiple projects
  • Proficient in MS Office

Responsibilities

  • Lead Hefty Waste & Clean-Up brand strategy for profitable growth
  • Develop integrated brand business plans and launch strategies
  • Manage P&L, investment trade-offs, and financial performance analysis
  • Translate consumer insights into clear business strategies
  • Lead cross-functional teams for executional excellence
  • Collaborate with sales and marketing to ensure effective market execution
  • Monitor brand performance and communicate insights to senior leadership

Benefits

  • Competitive hourly pay
  • Opportunities for growth
  • Collaboration in a dynamic work environment
  • Participation in strategic company initiatives
  • Commitment to improving local community impact
  • Focus on safety, teamwork, and inclusivity
Full Job Description
Overview

We currently have an opportunity for aSenior Brand Manager 6fty Waste & Clean-Upat ourCorporate HeadquartersinLake Forest, IL.

Responsibilities

We provide amazing job opportunities for growth with competitive hourly pay and benefits in an exciting, dynamic, fast-paced, and fun workplace environment. Are you looking to build a strong career? Then we have an opportunity for you! We currently have an opportunity for a Senior Brand Manager - Hefty Waste & Cleanup at ourCorporate HeadquartersinLake Forest, IL.

Qualifications

Your Role:

We are seeking a Senior Brand Manager, Hefty Waste & Clean-Up Business Unit to drive profitable growth across brand and private label portfolios. This role is a Marketing & Business Management position with responsibility for brand strategies, P&L management, and portfolio line extensions. You will lead cross functional teams to commercialize innovation, build a strong growth pipeline, and deliver results in a fast paced, high-performance environment. This position reports to the Director of Marketing.

You will have the opportunity to Make Great Things Happen!

  • Lead Hefty Waste & Clean-Up brand strategy, for a large segment within the waste bag portfolio, optimizing portfolio performance to deliver profitable growth.
  • Develop and lead integrated brand business plans, launch strategies, competitive positioning, media and content strategies (including digital, retail and PR/Influencers) and distribution priorities.
  • Lead P&L management, investment tradeoffs, and financial performance analysis to guide decision making.
  • Identify and execute insights learning plan. Translate consumer, shopper, and market insights into clear business strategies, identifying short- and long-term growth opportunities for line extension innovation and all communications including packaging.
  • Lead cross functional teams across Sales, Finance, R&D, Supply Chain, and Operations to align strategy with executional excellence.
  • Partner with Customer Marketing and Category Management to ensure strategies are converted into customer ready stories, selling tools, and in market execution.
  • Continuously assess brand, category, and competitive dynamics, identifying risks and opportunities to refine priorities across the portfolio.
  • Track and communicate brand and business performance, providing clear, concise updates on results, and implications on overall business, key initiatives, and strategic priorities to senior leadership.
  • Opportunities to participate in strategic company initiatives.

You will love it here if

  • You put safety first, always
  • You listen, learn, and evolve
  • You are passionate about collaboration, teamwork, and achieving shared goals
  • You treat all people with respect, operating ethically, and embrace inclusivity
  • You are committed to learning and leveraging AI in day-to-day management of business
  • You are committed to improving our impact on local communities

We need you to have:

  • BA/BS degree in Marketing, Business, or related field.
  • 8+ years of Brand Marketing or General Management experience in CPG.
  • Strong organizational skills with high attention to detail.
  • Solid project management capabilities with the ability to organize and manage multiple projects simultaneously from origin through execution.
  • Excellent business acumen with experience managing budgets/P&L.
  • Proficiency with retailer scan data analysis programs such as Nielsen or Circana.
  • Proficient in MS Office.
  • Ability for some travel (10-15%)

Icing on the cake:

  • MBA or other advanced degree strongly preferred.

Want to know more? Check out our website or connect with us on LinkedIn!

Apply today to join a fast-growing innovative company!

Not a good fit but know someone who is? Please refer them!

Local candidates only, no relocation assistance available

Join Reynolds Consumer Products and Drive Your Careeracross a world of opportunities!

Posted Salary RangeUSD $127,700.00 - USD $185,150.00 /A Bonus EligibilityRole is eligible for 18% annual incentive provided the business meets financial goals and the individual meets their performance goals, subject to plan administration guidelines.

About Reynolds Consumer Products

Reynolds Consumer Products is a leading provider of household products that simplify daily life so you can enjoy what matters most. Our Reynolds® and Hefty® brand products help make mealtime easier with preparation, cooking, cleanup, and storage solutions. Our namesake Reynolds® products include the iconic Reynolds Wrap® aluminum foil, Reynolds Kitchens® parchment paper, plastic wrap, oven bags, and slow cooker liners. The Hefty® brand is known for strong, dependable waste bags, slider bags, plates, and cups. Our products are available in the U.S. at mass merchants, grocers, and other retail stores and in approximately 90 countries throughout the world.
Learn more about Reynolds Consumer Products
Size
5,600 employees
Market Cap
$6.4 billion
Industry
Net Income
$363 million
5 Year Trend
+3.9%
Revenue
$3.2 billion
NASDAQ

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