Senior Brand and Creative Strategist

University of Victoria

$84K — $109K *
Education, Government & Non-Profit
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree plus 5 years of relevant experience
  • Proven expertise in copywriting and persuasive storytelling
  • Experience managing a brand for a complex organization
  • Strong interpersonal skills and diplomacy when working with teams
  • Ability to resolve complex problems effectively
  • Experience leading and motivating a team of creative professionals
  • Proficient in design and photo editing software

Responsibilities

  • Lead brand excellence and guide creative development
  • Ensure brand strategy aligns with institutional priorities
  • Provide tools and guidance for confident brand application
  • Oversee creative storytelling and brand direction
  • Manage brand project flow and prioritize tasks

Benefits

  • Hybrid flexibility for work arrangement
  • Access to professional development resources
  • Engagement in a diverse and inclusive working environment
  • Collaborative environment with opportunities to influence branding strategy
Full Job Description
Organizational Unit

University of Victoria -> VP External Relations -> UVic Communications & Marketing

Location

University of Victoria - Victoria, BC V8W 2Y2 CA (Primary)

Posting Close Date

19 August 2026

Please note that positions will close at 4 p.m. on the closing date.

FTE

1.0

Salary Grade

$84,211.00 - $109,532.00

Additional Posting Information

Please note that while the university encourages and accepts external applications, a strong pool of internal candidates has been identified for this opportunity.

Salary posted will be pro-rated based on FTE and achieved as per the collective agreement, if applicable.

Classification

SG12

Start Date

9/14/2026

End Date

9/14/2028

Employee Group:

PEA - Term

# of Hires Needed

1

Category

Communications/Public Relations

*This position is eligible for a hybrid flex arrangement*

The salary range for this position is:
  • Recruitment range: $84,211 to $92,849. Starting salary is determined in accordance with the PEA Collective Agreement.
  • Performance range: Up to $109,532. Progression beyond the recruitment range is available through annual performance increases, in accordance with the PEA Collective Agreement.


Job Summary

Mandate:
Reporting to the Manager, Marketing and Communications, the Senior Brand and Creative Strategist leads brand excellence, guides creative development and collaborates across teams to deliver cohesive, impactful marketing and communications that elevates UVic's reputation and differentiates it within a competitive market.

Objectives:
  • Guide cross-functional teams to ensure brand strategy is aligned with institutional priorities and integrated into decision making, messaging and creative execution across all communications and marketing channels
  • Contribute to consistency, prioritization and sustainability in how the UVic brand is positioned
  • Provide guidance, leadership, and tools to campus partners that enable them to confidently apply the UVic brand in ways that strengthen institutional reputation
  • Guide, develop and oversee creative storytelling and brand direction, collaborating with internal and external partners
  • Manage the flow of brand projects and requests, prioritizing work, anticipating needs and ensuring the brand team remains aligned, engaged and collaborative with the department and partners

The role will require offsite creative guidance/direction as needed. Workload may increase during key campaign milestone or launch periods.

Job Requirements

This position requires a level of education, training, and experience equivalent to a Bachelor's Degree plus 5 years of relevant experience. An equivalent combination of education, training, and experience may be considered.

Knowledge, skills, and abilities include:(some examples are included below)
  • Commitment to valuing diversity and contributing to an inclusive and respectful working and learning environment
  • Proven copywriting and persuasive storytelling expertise
  • Demonstrated experience managing a brand for a complex organization
  • High level of diplomacy and exceptional interpersonal skills working with internal teams and campus partners
  • Demonstrated ability to resolve complex problems
  • Demonstrated experience leading and motivating a team of creative professionals
  • High degree of independence and ability to adapt to shifting priorities
  • Demonstrated ability to prioritize workloads for others both using project management software and interpersonal management
  • Proficiency working with design and photo editing software
  • Experience writing creative briefs for integrated marketing campaigns, designers and senior executives
  • Knowledge of current post secondary landscape and competitor trends
  • Ability to identify and analyze issues, develop solutions, and implement effective strategies to achieve desired outcomes
  • Ability to collaborate, build and maintain positive relationships with diverse individuals and work effectively in a team environment
  • Excellent interpersonal, written, and verbal communication skills, with the ability to build trust, influence decision-making


Territory Acknowledgement: We acknowledge and respect the Ləkʷəŋən (Songhees and Xʷsepsəm/Esquimalt) Peoples on whose territory the university stands, and the Ləkʷəŋən and WSÁNEĆ Peoples whose historical relationships with the land continue to this day.

What UVic Offers: To learn more click here

Additional Information

990014-UCAM-2026-JD-Senior Brand and Creative Strategist-SG12

Similar Jobs

More Jobs at University of Victoria

More Education, Government & Non-Profit Jobs

Find similar Senior Brand and Creative Strategist jobs: