Senior Associate Brand Manager

Ornua Co-operative Limited

$114K — $139K *
Food & Beverages
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required; MBA preferred
  • 7+ years of experience in Consumer Goods (CPG)
  • Strong analytical mindset to translate data into actionable insights
  • Financial acumen to navigate P&L and connect strategies to financial performance
  • Proven experience leading cross-functional teams
  • Strong project management skills with attention to detail
  • Proactive and action-oriented, capable of driving organizational change

Responsibilities

  • Own delivery of multiple aspects of Kerrygold's North American business
  • Contribute to developing short and long-term brand strategies
  • Lead monthly business tracking and translate data into actionable insights
  • Establish customer and shopper marketing strategies, focusing on e-commerce
  • Manage portfolio strategy and optimize product assortment
  • Conduct monthly demand reviews and drive forecasting models
  • Guide new product innovation and market launch efforts

Benefits

  • Low employee contribution for Medical, Vision and Dental benefits
  • 401k plan
  • Generous Paid Time Off policies
  • 20 weeks maternity leave and parental leave
  • Flexible working options
  • Fitness reimbursement
  • Complimentary Kerrygold products
  • Free office snacks and drinks
Full Job Description
Job Title: Senior Associate Brand Manager - Kerrygold

Function: Marketing

Reports to: Senior Brand Manager

Position Type: Full Time, Hybrid

Schedule: Monday through Friday, 9 - 5pm (3 days in office per week)

Role Overview and Key Responsibilities

This Senior Associate Brand Manager will play a key role in shaping the future of the Kerrygold business in the U.S. and in building out new capabilities on the team. It's a great opportunity for a candidate who has learned fundamentals of P&L management, consumption reporting, brand management, and wants high visibility with the ability to influence and drive change.

Reporting to the Senior Brand Manager, the Senior Associate Brand Manager will:
  • Own delivery of several aspects of the Kerrygold business in North America on a growing brand team.
  • Contribute to the development and deployment of the short-term and long-term brand strategy.
  • Lead development and roll out of a monthly business tracking process. Translate data into opportunities or actions, and implement action plan on key metrics (market share, volume and revenue trends and drivers, competitive performance).
  • Lead customer/shopper marketing strategy, including partnering with sales on ecommerce digital marketing.
  • Manage portfolio strategy and assortment optimization with clearly defined roles for each segment of the business.
  • Lead monthly demand review process, develop and manage driver-based business & forecast model with demand planning.
  • Partner with NPD (innovation) team to guide innovation through development, customer sell-in, and lead new products through market launch with best in class support plans.
  • Lead diverse cross-functional teams with multiple stakeholders, complex inputs, and time sensitive deadlines.


Desired Skills and Requirements:
  • Bachelor's degree required; MBA preferred
  • 7+ years of experience (or combination of education and experience), experience in Consumer Goods (CPG)
  • Leads with curiosity
  • Ability to identify opportunities for new processes or frameworks and drive buy-in across the organization
  • Strong analytical mindset, ability to translate data into insights and actions
  • Financial acumen, ability to navigate a P&L and connect marketing and business strategies to financial levers
  • Strong ability to navigate ambiguity and operating in a growing and evolving organization
  • Creative problem solver
  • Experience leading cross-functional teams in matrixed organization
  • Proactive and action-oriented, sees opportunities to add value or optimize and takes action
  • Strong project management skills and attention to detail
  • Ability to clearly manage key stakeholders while driving work forward


Total Rewards at Ornua Foods North America will include a competitive salary and annual bonus scheme. The following are a list of other benefits you can avail of: low employee contribution for Medical, Vision and Dental benefits cover; 401k; Paid Time Off; Maternity Leave (20 weeks); Parental Leave; Flexible working; Fitness Reimbursement; Charity Donation; Complimentary Kerrygold products; Free car parking and secure bicycle storage; Free healthy snacks and drinks in the office; Reward & Recognition program; Volunteering opportunities; Service Anniversary Awards. The salary range for this role is $114,000 to $139,000 and the candidate will be offered a salary commensurate with their level of experience.

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