Senior Analyst, Strategic Account Management - Programmatic

Walmart, Inc.

$84K — $156K *
US-AnywhereRemote in Valley Stream, NY
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years in programmatic advertising, preferably with hands-on skills
  • Video advertising expertise, particularly CTV and display
  • Strong knowledge of programmatic platforms such as SSPs, DSPs, and Ad Servers
  • Proficiency in Salesforce, Excel, and reporting tools
  • Ability to multitask across various projects and clients
  • Analytical skills for data-driven decision making
  • Entrepreneurial mindset suited for a fast-paced environment

Responsibilities

  • Manage diverse programmatic client relationships to maximize revenue
  • Develop strategies to enhance PMP revenue and meet targets
  • Collaborate with Sales and stakeholders to identify growth
  • Educate clients on programmatic advantages and best practices
  • Analyze performance data to optimize programmatic campaigns
  • Coordinate with supply and demand partners for PMP scalability
  • Monitor revenue metrics and proactively address challenges

Benefits

  • Comprehensive medical, vision, and dental health coverage
  • 401(k) retirement plan and stock purchase options
  • Paid time off including sick leave, parental leave, and holidays
  • Short-term and long-term disability benefits
  • Company discounts and Military Leave Pay
  • Education reimbursement program covering tuition and fees
  • Adoption and surrogacy expense reimbursement
Full Job Description
Position Summary...
VIZIO's Platform+ Services team is seeking a Senior Analyst, Strategic Account Management to join their growing team. As a Senior Analyst, you will be a revenue driver on the Programmatic team by cultivating and nurturing relationships with agencies and brands.

What you'll do...

- Manage relationships with a diverse portfolio of programmatic clients to maximize revenue potential.

- Take full ownership of PMP revenue, creating strategies to maximize yield and hit revenue targets across programmatic channels.

- Build and maintain strong relationships with Sales and other stakeholders to identify growth opportunities.

- Partner with our client and agency brand teams to drive their understanding of programmatic and its advantages.

- Continuously analyze performance trends, optimize programmatic setups, and identify areas to increase revenue, including working with multiple SSPs and exploring different strategies.

- Understand and work with SSPs, DSPs, and Ad Servers to optimize campaign performance.

- Scale Private Marketplace Deals (PMPs) effectively while coordinating with supply and demand partners.

- Track and analyze key revenue metrics, proactively addressing challenges to ensure revenue goals are met.

- Provide actionable insights to stakeholders, contributing to VIZIO's growth by sharing best practices, market trends, and new revenue opportunities.

About You

- Experience in the programmatic advertising space, ideally with hands-on-keyboard expertise.

- Experience in video advertising with a premium publisher or agency. CTV video and display experience is preferred.

- In-depth knowledge of SSPs, DSPs, Ad Servers, and other programmatic platforms.

- Proficiency with Salesforce, Excel, PowerPoint and various reporting platforms.

- Ability to manage multiple projects and clients simultaneously.

- Strong analytical skills, with experience in interpreting and acting on performance data.

- Entrepreneurial drive, comfortable working in fast-paced, growing environment.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

For information about PTO, see https://one.walmart.com/notices.

Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

For information about benefits and eligibility, see One.Walmart.

The annual salary range for this position is $84,000.00 - $156,000.00

Additional compensation includes annual or quarterly performance bonuses.

Additional compensation for certain positions may also include :

- Stock









Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Option 1: Bachelor's degree in engineering, information technology, business, marketing and sales, healthcare, or related area.

Option 2: 2 years' experience in business management, marketing and sales, healthcare, omni channel merchandising, or related area.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Experience in sales.

Primary Location...

350 5TH AVE, STE 4800 NEW YORK, NY 10118-4801, United States of America

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