Job Summary

We are seeking a hands-on Senior Adobe Journey Optimizer (AJO) Engineer with extensive daily experience implementing and supporting Adobe Experience Platform (AEP) modules. The role will focus on the day-to-day configuration, deployment, production support, journey creation, offer authoring, troubleshooting, and operational health of the marketing technology stack during the migration from Oracle Responsys to Adobe. The ideal candidate will have deep practical expertise across AJO, Adobe Real-Time CDP (RTCDP), Adobe Data Distiller, Decision Management, Customer Journey Analytics (CJA), and the broader AEP ecosystem, with strong data engineering, integration, and stakeholder consulting capabilities.

Key Responsibilities
• Lead the hands-on creation, testing, and deployment of complex multi-step journeys, transactional triggers, and batch campaigns within AJO.
• Implement real-time, event-driven journey triggers and align event tracking schemas to capture high-frequency customer touchpoints.
• Act as the primary technical point of contact for daily AJO and RTCDP operational issues, including flow failures, payload errors, delivery discrepancies, and data synchronization gaps.
• Leverage Adobe Data Distiller and AEP Query Service to query data lakes, build derivative datasets, perform advanced data analysis, and validate data health.
• Support daily RTCDP operations including audience segmentation, profile merge policies, identity stitching, and data ingestion validation.
• Build, update, and manage AJO Decision Management rules, fallback offers, and ranking strategies for personalized cross-channel messaging.
• Perform hands-on data validation and quality checks, including reconciliation of data pipelines and movement from Snowflake to AEP.
• Map journey event data into Customer Journey Analytics (CJA) to support attribution, behavioral reporting, and performance insights.
• Configure global suppression logic, frequency capping, and cooldown rules to support governance, brand compliance, and customer experience.
• Configure and maintain custom actions, webhook integrations, and lightweight custom code extensions required for campaign execution.
• Consult with business stakeholders to identify high-value AJO use cases and translate business objectives into actionable, data-driven personalized experiences.
• Support ongoing production operations and proactively identify opportunities to improve platform health, campaign execution, and operational efficiency.

Required Qualifications
• Senior-level hands-on experience implementing and supporting Adobe Experience Platform (AEP) modules in production environments.
• Expert-level experience with Adobe Journey Optimizer (AJO), including Journey Canvas design, message authoring for Email, Push, and SMS, event configuration, and troubleshooting.
• Strong experience with Adobe Real-Time CDP (RTCDP), including profile management, audience segmentation, identity graphs, identity stitching, and data governance.
• Hands-on experience with Adobe Data Distiller, including querying data lakes, generating custom datasets, and performing SQL-based analysis over large data stores.
• Experience with Adobe Decision Management, including personalized offers, rules, fallback offers, ranking strategies, and decision scopes.
• Advanced proficiency in Standard SQL, PL/SQL, and AEP Query Service.
• Hands-on experience validating and tracing data pipelines from Snowflake into AEP.
• Strong understanding of relational database concepts, data modeling, and schema structures including XDM Individual Profile and Experience Events.
• Proficiency in building custom actions, API integrations, and webhooks for real-time campaign triggers.
• Familiarity with JSON payloads, REST APIs, and event-driven data flows.
• Strong troubleshooting and production support skills across AJO, RTCDP, data pipelines, integrations, and campaign execution.

Preferred Qualifications
• Retail industry experience, particularly with high-frequency customer data, retail loyalty operations, and high-volume promotional schedules.
• Experience supporting large-scale marketing technology environments and complex customer journey implementations.
• Experience with Oracle Responsys migration or comparable marketing automation platform migrations.