Salesperson Multi franchise - BMW of Nashville CPO

Sonic Automotive

• $75K — $175K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • High school diploma or equivalent education
  • Valid in-state driver's license required
  • Professional personal appearance expected
  • Excellent communication skills essential
  • Ability to meet dealership sales quotas
  • Authorized to work in the USA
  • Must pass pre-employment testing including background and drug screening.

Responsibilities

  • Ensure customer satisfaction and build lasting relationships
  • Identify customer vehicle needs through active listening
  • Conduct vehicle demonstrations, including test drives
  • Facilitate vehicle delivery with a comprehensive orientation
  • Set and pursue personal income goals aligned with dealership standards
  • Report activities and performance to the Sales Manager
  • Stay updated on vehicle inventory and features to assist customers
  • Collaborate with service department for timely vehicle reconditioning
  • Participate in dealership and manufacturer training sessions
  • Develop and maintain a prospect database for future sales
  • Implement a follow-up system to encourage repeat business
  • Analyze personal performance regularly for improvements
  • Understand automotive terminology and technological advancements
  • Educate customers on vehicle values and depreciation
  • Familiarize customers with the service department to enhance loyalty
  • Adhere to safety policies and report incidents immediately.

Benefits

  • Comprehensive training programs provided
  • Opportunities for internal advancement exceeding 1,000 annually
  • Team-based, supportive work environment
  • Competitive compensation packages
  • Unmatched benefits tailored for automotive industry professionals.
Full Job Description
Our sale professionals are responsible for selling vehicles and meeting dealership gross profit, volume and customer satisfaction standards. This position includes four broad areas of activity: personal work habits, prospecting, selling, and follow-up. Duties and Responsibilities: • Realize that business is built on customer satisfaction and devote himself/herself to guarantee satisfaction of customers. • Determine each customer's vehicle needs by asking questions and listening. • Demonstrate vehicles (includes test drives). • Deliver vehicles to customers. The delivery process ensures that the customer understands the vehicle's operating features, warranty, and paperwork, and it lays the foundation for customer loyalty. • Establish personal income goals that are consistent with dealership standards of productivity and devise a strategy to meet those goals. • Report to the vehicle Sales Manager regarding objectives, planned activities, reviews, and analyses. • Keep abreast of incoming inventory, features, accessories, etc., and how they benefit customers. • Work with the service department and body shop to ensure that vehicles are reconditioned as expected and on schedule. • Attend sales meetings and training offered by the dealership and the manufacturer. • Maintain a prospect development system. • Maintain an owner follow-up system that encourages repeat and referral business. • Review and analyze actions at the end of each day, week, month, and year to determine how to better utilize time and plan more effectively. • Understand the terminology of the automobile business and keep abreast of technological changes in the product. • Know and understand equity and values and be able to explain depreciation to the customer. • Know and understand the federal, state, and local laws which govern retail auto sales. • Introduce customers to service department personnel to emphasize to them the quality and efficiency of service repairs and maintenance available in the dealership's service department. • Must follow all company safety policies and procedures, and immediately report any and all accidents to a manager or supervisor. Qualifications • High school diploma or the equivalent. • Ability to read and comprehend instructions and information. • Valid in-state driver's license. • Professional personal appearance. • Excellent communication skills. • Ability to sell a minimum quota according to dealership standards. • All applicants must be authorized to work in the USA. • All applicants must perform duties and responsibilities in a safe manner. • All applicants must be able to demonstrate ability to pass pre-employment testing to include background checks, MVR, drug test, credit report, and valid driver's license. Additional Information It's time to make the most important move of your careerFrom our cooperative, team-based approach, to our more than 1,000 internal advancements each year, it's easy to see the difference. When you join our organization, you'll enjoy comprehensive training, competitive compensation, and unparalleled benefits. Simply put, you'll experience the best that a career in the automotive industry has to offer.

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