Sales Director

Senior Solutions Management Group

$80K — $95K *
Healthcare
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of marketing experience, preferably in the senior living sector
  • Strong understanding of the senior living industry and its unique challenges
  • Excellent communication and customer service skills
  • Proficient in data analysis to track marketing performance
  • Ability to work collaboratively within a team environment

Responsibilities

  • Conduct outreach and generate leads through various channels
  • Develop and manage marketing campaigns to promote services
  • Maintain relationships with residents, families, and the community
  • Monitor and analyze marketing performance metrics
  • Collaborate with other departments for a unified marketing approach

Benefits

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Flexible spending account
  • Health insurance
  • Life insurance
  • Paid time off
  • Vision insurance
Full Job Description
Benefits:
  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Flexible spending account
  • Health insurance
  • Life insurance
  • Paid time off
  • Vision insurance

The Marketing Director is responsible for developing and executing marketing strategies to attract and retain residents for a Senior Housing Community. Key responsibilities include:
  • Lead Generation: Conducting outreach and generating leads through various channels.
  • Marketing Campaigns: Developing and managing marketing campaigns to promote the facility's services and attract new residents.
  • Community Relations: Maintaining relationships with residents, their families, and the community to foster positive perceptions.
  • Performance Tracking: Monitoring and analyzing marketing performance metrics to inform decision-making.
  • Team Coordination: Collaborating with other departments to ensure a cohesive marketing approach.
  • The role requires a strong understanding of the senior living industry, excellent communication and customer service skills, and the ability to work collaboratively with a team.

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