Sales and Business Development Manager (Outbound)

CORA Group

$80K — $95K *
US-AnywhereRemote in United States
Education, Government & Non-Profit
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in business development or sales, preferably in the nonprofit sector.
  • In-depth understanding of nonprofit funding structures and operational challenges.
  • Proven ability to manage a full sales pipeline independently.
  • Strong relationship-building and active listening capabilities.
  • Excellent written and verbal communication skills for audience-specific messaging.
  • Familiarity with CRM tools for sales tracking and process management.

Responsibilities

  • Establish and execute a structured outbound sales process.
  • Develop a systematic prospecting process collaborating with the VP and CEO.
  • Build and maintain a robust sales pipeline while advancing prospects through stages.
  • Track sales metrics including outreach volume and conversion rates.
  • Identify and assess additional target markets beyond core focus areas.
  • Communicate empowOR's value proposition through refined messaging and materials.
  • Conduct discovery sessions to align product features with prospect needs.

Benefits

  • Opportunity to work closely with executive leadership including the CEO.
  • Involvement in strategic teams like Launch Planning and Management.
  • Potential for professional development in nonprofit sector sales tactics.
  • Engagement with a mission-driven organization focused on empowering communities.
Full Job Description
Job Description:
Business Development Manager (Outbound)
CE Outcome:

Driving sustainable revenue growth by identifying, engaging, and converting prospective customers into confident empowOR users through disciplined outbound sales processes, relationship-building, and a deep understanding of nonprofit needs.

Reports To: CEO

Positions Reporting to this Position: -

Participates in Following Meetings/Teams: Launch Planning Team, Management & Leadership Team

Outcome:

Secure new customers and hit revenue targets through a systematic, relationship-driven outbound sales process.

Responsibilities:

Establish and execute a disciplined outbound sales process

How:
  • Develop and document a repeatable, systematic outbound prospecting process in collaboration with the VP and CEO
  • Build and maintain a healthy sales pipeline; actively move prospects through each stage
  • Track key sales metrics including outreach volume, time to close, and conversion rates
  • Focus initial prospecting efforts on the approximately 1,000 Community Action Agencies nationwide as the primary target market, with a systematic approach to working through this bounded universe of prospects
  • Identify and research additional target markets and customer segments beyond the core CAA focus, including other nonprofit networks (e.g., Family Resource Centers, United Ways, Catholic Charities)
  • Monitor and report on revenue metrics and progress toward targets; assist VP in setting revenue goals

Define and communicate empowOR's value proposition

How:
  • Partner with the executive team to refine the value proposition, pitch components, and messaging for target audiences
  • Create "pieces of value" - articles, checklists, presentations, case studies - that support outbound outreach and build credibility with prospects
  • Develop audience-specific approaches and messaging for different nonprofit customer types
  • Stay current on product features and enhancements to accurately represent empowOR's capabilities

Build relationships with prospective customers and conduct effective discovery

How:
  • Lead all pre-demo meetings, conducting in-depth discovery conversations to understand prospect pain points, data needs, and agency goals
  • Match prospect needs to relevant empowOR features and develop tailored demonstration plans
  • Conduct software demonstrations or coordinate with appropriate team members to do so
  • Develop and deliver accurate quotes in coordination with Sales and Admin Coordinator
  • Complete handoff briefing forms to ensure a seamless transition to the customer experience team at close


Required Skills & Knowledge:
  • Deep knowledge of the nonprofit sector, including funding structures, data reporting requirements, and common operational pain points
  • Highly disciplined, self-directed, and organized; able to work independently and manage a full sales pipeline without close supervision
  • Exceptional relationship-building and active listening skills
  • Strong written and verbal communication skills; able to craft compelling, audience-specific messaging
  • Experience with CRM tools and sales pipeline management
  • Comfortable conducting software demonstrations and translating technical features into practical value for non-technical audiences

Business Unit:
CSST
Scheduled Weekly Hours:
40
Number of Openings Available:
1
Worker Type:
Regular

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