Key Responsibilities

Sales Strategy and Execution:

• Develop and execute regional plans to accelerate sales growth, increase market share, and achieve profitability.

• Manage a complex point-of-care sales cycle involving stakeholders across hospital service lines, outpatient care settings, physician offices, and distribution partners.

• Identifynew business opportunities and manage strategic accounts to maximize customer acquisition and retention.

• Analyze market trends, customer needs, and competitor activities toidentifyopportunities and mitigate risks.

• Ensureaccuratesales forecasting, pipeline development, and reporting using CRM tools.

• Support the team in navigating hospital and clinic procurement processes, RFPs, and pricing negotiations.

• Accountable foraccuratemonthly forecasting of capital and reagent sales, collaborating withinternal stakeholders such as Marketing,and Financeto ensure delivery and stock availability.

Team Leadership and Development:

• Lead, coach, and mentor a team of sales representatives, fostering a culture of customer excellence.

• Monitor performance metrics, provide feedback, and implement developmental plans to drive continuous improvement and career growth.

• Develop a long-term strategy for hiring, training, and building a high-quality sales team to increase sales and profitability.

• Identifyand prepare candidates for promotion andadditionalresponsibilities.

• Lead change initiatives to align the team with organizational goals.

Strategic Relationships and Collaboration:

• Build andmaintainstrong relationships with healthcare providers, Group Purchasing Organizations (GPOs), Integrated Delivery Networks (IDNs), and distribution partners.

• Collaborate cross-functionallywith Marketing, Product Management, Customer Service, Training, Key & Government Accounts, and Enterprise Solutions teams to drive business opportunities.

• Actively partner withSalesExcellence Team to align tools, execution plans, and processes for a comprehensive view of customer opportunities and risks.

• Represent the company at regional and national trade shows, conferences, and customer-facingmeetings.

Business Planning and Process Improvement:

• Contribute to budget planning, strategic company target agreements and compensation plans to ensure team and organizational success.

• Collaborate with the USA Leadership Team to enhance internal processes for best-in-class execution and exceed customer expectations.

• Work with Point of Care Business Line leadership to ensure future offerings meet or exceed customer needs.

Travel Requirements:

• 50%- 75%travelrequired.

Qualifications

Education:

• Bachelor27s degree in Business Management, Marketing, Life Sciences (e.g., Medical Technology, Biology, Clinical Chemistry)required; MBA preferred.

Experience:

• 15+ years of sales experience in a complex sales environment (e.g.,capital equipment, medical devices, diagnostics).Marketing experiencepreferred.

• 7+ years of experience leading, developing, training, and mentoring direct reports with documented success.

• Proventrack recordleading commercial teams in medical devices, diagnostics, or healthcare.

• Deep understanding of the US healthcare market, clinical workflows, and the top 50 Integrated Delivery Networks (IDNs).

• Demonstrated success in meeting or exceeding sales targets in a solution-selling environment and large account development.

• Familiarity with value-based care models and reimbursement landscapes.

Key Competencies

Leadership and Team Development:

• Inspirational leadership to motivate and build effective, customer-focused teams.

• Proven ability to develop comprehensive sales team strategies, including hiring, skill development, and career progression.

• Strong management skills, including work direction, motivation, performance management, and disciplinary action.

• Commitment to fostering accountability, driving results, and advancing the skill level of the sales organization.

Strategic and Business Acumen:

• High business acumen infinancial management, market positioning, healthcare industry trends, and customer relations.

• Strategic decision-making with a focus on impact, speed, and critical thinking to respond to market changes and mitigate risks.

• Strong understanding of the diagnostic market and organizational agility to enable success.

Communication and Collaboration:

• Demonstrates strong executive presence by communicating with clarity, confidence, and credibility across all levels of the organization, including C-suite leadership, while effectivelyrepresentingthe region in strategic discussions, customer engagements, and enterprise-wide initiatives.

• Strong leadership, communication, and organizational skills to engage customers, internal teams, and business leadership.

Technical and Analytical Skills:

• Proficiencywith CRM systems and sales analytics tools to drive rigor and structure.

• Experience using IT tools toprovideactionable insights into the business state, supporting operational changes.

Change Management:

• Proven ability to lead change initiatives whilemaintaininga culture of customer excellence.

• Strong change management skills to adapt to evolving market and organizational dynamics.

The base pay range for this position is:

Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications of the successful candidate.

If this is a commission eligible position the commission eligibility will be in accordance with the terms of the Company's plan. Commissions are based on individual performance and/or company performance.

The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, 401(k) retirement plan. life insurance, long-term and short-term disability insurance, paid parking/public transportation, paid time off, paid sick and safe time.