W. L. Gore & Associates, Inc.

Regional Marketing Leader

W. L. Gore & Associates, Inc.$140K — $180K *
Technical Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing, Business, or related technical field
  • Minimum 5 years of commercial marketing experience in B2B products
  • Proven track record in developing strategic growth plans
  • Ability to influence without authority in a matrixed organization
  • Willingness to travel up to 30% for site visits and events

Responsibilities

  • Develop regional growth strategies and identify market opportunities
  • Own and prioritize marketing briefs
  • Translate value propositions into actionable plans
  • Direct campaign strategy and content direction
  • Align marketing efforts with sales leadership for launch readiness
  • Manage budget stewardship and resource alignment
  • Lead cross-functional teams within a global matrixed environment

Benefits

  • Comprehensive medical, dental, and vision benefits effective on Day 1
  • Flexible remote, hybrid, and on-site work arrangements
  • Participation in a variable pay program based on business performance
  • Supports career progression through strategic role development
  • Access to a total rewards package including competitive benefits
Full Job Description
Regional Marketing Leader

Req Id: 2005

State/Province: Maryland

Business: Gore Performance Solutions

Category: Sales & Marketing

Sub-Category: Marketing Communications

Work Arrangement: Remote, Hybrid

Posting Start Date: 7/21/26

Posting End Date: 8/12/26

About the Role

We are seeking a Regional Marketing Leader for Americas Region with strategic marketing background in either the Semiconductor & Test markets to join our GORE Performance Solutions Division. This individual controbutor role is responsible for defining where to play and how to win-translating customer needs, competitive dynamics, and product capabilities into clear regional marketing strategies that fuel growth.

Acting as the voice of the market, the Regional Marketing Leader partners closely with Sales, Product Management, Brand, and a centralized Marketing Center of Excellence (CoE) to ensure that marketing investments are focused, relevant, and aligned to commercial priorities. This is a senior, high impact role that leads through influence rather than direct authority.

This position offers flexible work arrangement options, including on-site at our facility in Elkton, Maryland, hybrid or fully remote in most locations within the United States.

Pay and Benefits:
  • $140,000 - $180,000 per year
  • Roles above $150k are eligible for the variable pay program each fiscal year, based on defined business performance metrics.
  • Factors considered in extending an offer within this pay range include (but not limited to) education, experience, knowledge, skills, and abilities.
  • Medical, Dental and Vision benefits effective on Day 1 of employment! We offer a comprehensive total rewards package, including competitive benefits. More details are available at www.gore.com/careers/benefits


Responsibilities

  • Regional and end market growth strategy activities including regional marketing strategy, defining segmentation, and identifying growth opportunities
  • Marketing brief ownership and prioritization, accountable for marketing briefs and prioritization
  • Value proposition and positioning translation
  • Campaign and content direction with strategic input, collaborating with marketing COE and ensuring alignment
  • Sales enablement and commercial alignment, partnering with regional sales leadership to align on marketing and supporting launch readiness
  • Budget stewardship and resource alignment
  • Cross-functional leadership in a highly matrixed environment across global maketing leadership, marketing COE, brand and product teams, and regional sales and commercial leadership


Required Qualifications

  • Bachelor's degree in Marketing, Business, or a related technical/engineering field
  • Minimum 5 years of commercial marketing experience, specifically in vertical marketing and/or end-market strategy within a B2B products or material science company
  • Proven track record in constructing commercial strategic growth plans and performing market segmentation for complex technical portfolios
  • Demonstrated ability to influence without authority and collaborate across a global, non-hierarchical organization
  • Ability to travel up to 30% for customer site visits, industry events, and local plant internal meetings


Desired Qualifications

  • MBA or graduate degree in a relevant field
  • Prior experience in Semiconductor and Test end-market


This position requires access to export-controlled areas and information. Candidates must be "U.S. persons" as that term is defined in 8 USC a71324b(a)(3). The term "U.S. persons" includes resident aliens ("green-card" holders) as well as certain refugees, asylum-holders and residents qualifying for temporary residence under the terms of 8 USC a71255a.

If you have questions about this opportunity, please contact the Talent Acquisition Specialist, Lindsey Stover, or People Leader, Jennifer Gruce.

Information at a Glance

About W. L. Gore & Associates, Inc.

W. L. Gore & Associates, Inc. is a manufacturing company that specializes in advanced materials and products. The company was founded in 1958 by Wilbert L. Gore and Robert W. Gore and is headquartered in Newark, Delaware. W. L. Gore & Associates is known for its innovative products, including Gore-Tex fabric, which is used in outdoor clothing and footwear. The company also produces medical devices, electronic components, and industrial products. W. L. Gore & Associates has operations in over 30 countries and is a privately held company.
Learn more about W. L. Gore & Associates, Inc.
Size
10,000 employees
Industry
Revenue
$3.8 billion

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