Yamaha Motor Corporation

Public Relations Manager

Yamaha Motor Corporation$100K — $120K *
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Communications, Political Science, or Public Policy
  • 10+ years in corporate communications or public policy/government relations
  • Exceptional writing and editing abilities
  • Proficient in social media and internal communication platforms
  • Preference for PRSA or IABC accreditation, APR is a plus
  • Passion for outdoor recreation is advantageous

Responsibilities

  • Collaborate with leaders across Government Relations, Regulatory Affairs, and Sustainability
  • Develop and implement strategic communication plans, managing execution by direct reports
  • Guide a global team on strategic messaging development
  • Create and manage the publication approval process for stakeholders
  • Oversee press releases and product communication materials
  • Maintain targeted media database and facilitate proactive outreach
  • Track and report media engagement metrics quarterly

Benefits

  • 401(k) and Profit Sharing
  • Fertility Benefits
  • 37.5 hour work-week
  • Medical, Dental, Vision coverage
  • Life and AD&D Insurance
  • Wellness Program
  • Short and Long-Term Disability Coverage
  • Student Debt Repayment Benefits
  • Access to borrow Yamaha products
Full Job Description
Yamaha has an excellent opportunity for a Public Relations Manager to join our team in Kennesaw, GA. In this role you will develop and execute strategic internal and external communications that support Yamaha's reputation, business objectives, and stakeholder engagement. The Public Relations Manager collaborates with cross-functional leaders to ensure consistent messaging and oversees media relations, corporate communications, and social media initiatives. You will lead a team, provide strategic direction and ensure the timely delivery of high-quality communication materials across the organization.

What you'll be doing:
  • Collaborate as a key member of the Yamaha Motor USA External Affairs team, partnering with the managers of Government Relations, Regulatory Affairs, and Sustainability.
  • Lead the development of strategic internal and external communication plans; oversee and delegate execution to two or more reports.
  • Lead a global team in developing and executing strategic messaging.
  • Lead the creation and approval process for stakeholder publications.
  • Oversee the creation and approval of press releases, product information material and other publications.
  • Oversee the development, review, and approval of Government Relations materials.
  • Maintain media database and proactive communication efforts supporting corporate and public messages.
  • Report media metrics on a quarterly basis to key internal stakeholders.
  • Manage social media strategy and execution for Yamaha Rightwaters sustainability effort.
  • Contribute to Yamaha advocacy efforts, including writing and posting advocacy actions and position papers.
  • Maintain appropriate business and government contacts and relationships for strategic benefit.
  • Participate in industry and government roundtable, focus groups, committees and boards, as required for strategic benefit.
  • Coordinate activities with all business units and others in the YMUS organization.

What you need to be successful:
  • B.A. Degree - Communications/Political Science/Public Policy
  • 10 + years corporate communication experience, or
  • 10 + years public policy or government relations communication experience
  • Exceptional writing and editing skills, insatiable curiosity
  • Experience with social media, internal communication aps and intranets
  • Participation and continuing education through PRSA or IABC, APR accreditation preferred
  • Outdoor recreation experiences a plus!

Don't meet every single requirement? Studies have shown that women and underrepresented minorities are less likely to apply to jobs unless they meet every single qualification. At Yamaha, we understand that talent comes in various forms, as such we are dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles!

What's in it for you:
  • 401(k) and Profit Sharing
  • Fertility Benefits
  • 37.5 hour work-week
  • Medical, Dental, Vision
  • Life and AD&D Insurance
  • Wellness Program
  • Short-Term Disability Coverage (for hourly roles)
  • Long-Term Disability
  • Student Debt Repayment Benefits
  • Ability to borrow Yamaha product

Reports to: Sr Manager, Corporate Communications and External Affairs

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About Yamaha Motor Corporation

Yamaha Motor Corporation is a Japanese manufacturer of motorcycles, marine products such as boats and outboard motors, and other motorized products. The company was founded in 1955 and is headquartered in Shizuoka, Japan. Yamaha Motor Corporation has a global presence with manufacturing facilities and sales offices in many countries around the world. The company is known for its high-quality products and innovative designs.
Learn more about Yamaha Motor Corporation
Size
52,850 employees
Industry

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