Gartner

Public Relations Manager

Gartner$79K — $109K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in public relations, internal communications, or a related field, preferably in a large organization.
  • Bachelor’s degree in journalism, public relations, communications, or a similar area.
  • Strong skills in written, verbal, and interpersonal communication.
  • Experience collaborating with senior executives and cross-functional teams.
  • Proven ability to develop and execute communication plans using diverse strategies.
  • Self-starter with strong initiative and minimal supervision required.
  • Experience with social media for journalist engagement and brand amplification.

Responsibilities

  • Collaborate with the Senior PR Manager on the IT practice's holistic PR program to enhance brand awareness.
  • Manage media inquiries and determine appropriate analyst topics for reporters.
  • Cultivate and maintain relationships with top-tier journalists.
  • Lead PR/media relations for North America Summits and collaborate with the Conferences team.
  • Oversee the Rapid Response program for breaking news and demonstrate strong news judgment.
  • Produce proactive media pitches in coordination with the Senior PR Manager.
  • Identify and write press content based on Gartner research, including press releases and articles.

Benefits

  • Opportunities for professional growth within a structured environment.
  • Collaborative work culture in a fast-paced industry.
  • Engagement with senior executives and industry leaders.
  • Access to Gartner’s extensive resources and research for your work.
  • Travel opportunities to Gartner events and Summits to enhance networking and exposure.
Full Job Description

The PR Manager will play a significant role in the development and execution of a holistic PR program for Gartner’s IT practice to promote our expertise and thought leadership in the IT space, increasing our brand awareness among key targets (prospects and clients), shortening the sales cycle and contributing to the continued growth of the company worldwide. 

What You Will do: 

  • Work closely with the Senior PR Manager to significantly contribute to the holistic PR program for Gartner’s IT practice in the Americas, focused on promoting our expertise and thought leadership, and generating brand awareness for Gartner in the IT space. 

  • Manage incoming media inquiries by understanding reporter’s deadlines and determining the right analyst for the topic.

  • Cultivate and manage relationships with VIP and top tier journalists, – responsible for half of U.S. VIP reporter listed related activities.

  • Lead PR/media relations activities for North America Summits, including pitching press release ideas, producing releases, attending weekly meetings with the Conferences team, providing PR updates, and collaborating with the Senior PR Manager on flagship conference (IT Symposium/XPO) activities. 

  • Manage breaking news Rapid Response program, demonstrating strong news judgment and the ability to respond urgently and effectively. 

  • Manage half of proactive media pitches each month in partnership with the Senior PR Manager, according to monthly and weekly scopes of work.

  • Identify content for and write press releases, analyst Q&As, conference daily highlights, and byline articles based on Gartner research, demonstrating strong news judgment and writing skills. 

  • Manage external event pitches and outreach to maximize Gartner’s media presence. 

  • Track and measure monthly VIP press coverage and report on outcomes. 

  • Ensure press lists for breaking news, content pitches and Conferences outreach are accurate and up to date. 

  • Update analysts contact sheet at beginning of year and as changes occur, ensuring accuracy for journalist outreach. 

  • Update the data book quarterly (at minimum), providing journalists with timely and relevant information.  

  • Post press releases and events advisories on Gartner Newsroom and Business Wire. 

What You Will Need: 

  • 5+ years’ experience in internal communications, public relations, corporate communications, or marketing role, preferably in a large organization. 

  • Bachelor’s degree in journalism, public relations, communications, or a related field. 

  • Experience working with multiple stakeholders, including senior executives and individuals in adjacent specialties, in a professional, fast-paced environment. 

  • Must have strong written, verbal, and interpersonal communication skills. 

  • Must be a self-starter who demonstrates independence and initiative in taking on and completing deliverables with minimal direction and oversight from supervisor. 

  • Ability to interface with all levels of the organization, including corporate executives and business leaders. 

  • Experience in developing and executing communication plans utilizing a range of tactics. 

  • Exceptional collaboration and problem-solving skills. 

  • Sense of urgency when approaching job responsibilities, particularly when working with the media. 

  • Be proficient in and actively use social media, engaging with journalists and amplifying Gartner’s media presence. 

  • Willingness to travel approximately 1-3 times per year, primarily to work onsite at Gartner Summits. 

**Must be located within a 60-minute commute to Stamford, CT.**

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About Gartner

Gartner, Inc. is a research and advisory company that provides information, advice, and tools for leaders in IT, finance, HR, customer service and support, legal and compliance, marketing, sales, and supply chain functions. The company operates in more than 100 countries and has over 16,000 employees. Gartner was founded in 1979 and is headquartered in Stamford, Connecticut.
Learn more about Gartner
Size
16,600 employees
Market Cap
$26.4 billion
Industry
Net Income
$266.7 million
Founded
1979
5 Year Trend
+14.1%
Revenue
$4 billion
NASDAQ

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