Viant

Programmatic Account Strategist

Viant$70K — $95K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2-3 years in Programmatic, Account Management, or Operations roles
  • Strong understanding of programmatic advertising and DSP platforms
  • Excellent troubleshooting and analytical skills
  • Outstanding communication and project management abilities
  • Process-oriented with a versatile mindset
  • Passion for learning new technologies
  • Experience with HTML, SQL, or JavaScript is a plus
  • BS/BA or equivalent, ideally in a quantitative field

Responsibilities

  • Build strong relationships with clients, acting as a trusted advisor
  • Become an expert in Viant's Cloud and DSP platforms
  • Manage and optimize client campaign portfolios for performance
  • Lead campaign launches and provide ongoing training to clients
  • Offer data-driven recommendations to enhance campaign delivery
  • Share industry insights and identify strategic opportunities
  • Collaborate cross-functionally to enhance platform offerings
  • Support client satisfaction and drive platform adoption

Benefits

  • Flexible work environment with hybrid options
  • Opportunities for professional development
  • Engagement in a fast-growing technology company
  • A collaborative and supportive team atmosphere
  • Access to the latest technologies in advertising
Full Job Description
WHAT YOU'LL DO

We're excited to offer a high-impact opportunity on Viant's Programmatic/Self-Serve DSP team for a Programmatic Account Strategist based in our New York office. In this client-facing role, you'll serve as a trusted advisor and strategic partner to our self-service customers-empowering them to get the most out of our self-serve DSP platform. Your focus will be on driving platform adoption, educating clients on features and best practices, optimizing campaign performance, providing strategic recommendations, and ensuring overall client satisfaction.

This role is ideal for someone who thrives on solving problems, loves educating others, and brings strong product knowledge with an operational mindset. You should be comfortable owning workflows, speaking confidently in front of clients, and serving as a subject matter expert on our DSP's capabilities and innovations. You'll collaborate cross-functionally with Sales, Product Management, and Operations teams to deliver measurable success and foster long-term client relationships.

THE DAY-TO-DAY
  • Build Strong Client Partnerships: Form close relationships with customers, serving as their trusted advisor and facilitator for programmatic media buying through the Viant DSP.
  • Platform Expertise: Become an expert in the Viant Cloud and Viant DSP platforms, leveraging your knowledge to educate and empower customers at every stage of their journey.
  • Campaign Oversight & Optimization: Proactively manage client campaign portfolios-overseeing performance and pacing, surfacing key insights, and ensuring best-in-class execution aligned with client goals.
  • Client Enablement: Lead campaign launches and deliver ongoing training to help customers build trading expertise and gain independence within the platform.
  • Strategic Recommendations: Offer data-driven recommendations to improve campaign delivery and results. Persistently troubleshoot issues and escalate technical challenges when needed.
  • Industry & Product Insight Sharing: Act as a thought leader by sharing relevant Viant and industry updates, as well as identifying strategic opportunities in media buying and data activation.
  • Cross-Functional Collaboration: Share client feedback and learnings with internal stakeholders to improve platform offerings and client experience.
  • Growth & Retention: Support and grow existing client relationships by driving satisfaction, increasing platform adoption, and contributing to revenue and profit growth.
  • Operational Excellence: Identify opportunities to enhance team-wide efficiency and scalability. Champion process improvements and automation initiatives that drive operational success.
GREAT TO HAVE
  • 2-3 years of experience in a Programmatic, Account Management, Account Strategist, Technical Services, Operations role
  • Solid understanding of programmatic, ad tech, self-serve DSP's, SSP's, PMP's
  • Outstanding troubleshooting, analytical, and problem-solving skills
  • Demonstrable passion for learning new technologies
  • Outstanding communication, project management, and presentation skills
  • Excellent organizational skills; process-oriented, yet entrepreneurial and versatile mindset
  • Great energy, confidence, and passion for working in a fast-growing technology company which is helping transform the advertising industry
  • Experience in Internet technologies such as HTML, SQL, JavaScript a plus
  • BS/BA or equivalent; quantitatively-oriented degree a plus


$70,000 - $95,000 a year

In accordance with California law, the range provided is Viant's reasonable estimate of the compensation for this role. Final title and compensation for the position will be based on several factors including work experience and education.

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About Viant

Viant is a marketing consulting firm that provides data-driven solutions for brands and agencies. The company was founded in 1999 by Tim Vanderhook and Chris Vanderhook and is headquartered in Los Angeles, California. Viant's services include audience targeting, programmatic advertising, and measurement and analytics. The company has been recognized as one of the fastest-growing private companies in America by Inc. Magazine and has won numerous awards for its work, including Cannes Lions and Effies.
Learn more about Viant
Size
100 employees
Market Cap
$228.7 million
Industry
Net Income
$13.1 million
Revenue
$160.7 million
NASDAQ

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