Ability to build marketing services capabilities and streamline business processes
Responsibilities
Manage the delivery of Adobe Experience Manager sites and assets globally
Estimate and plan projects using Adobe platforms
Lead project planning and documentation while establishing success criteria
Prepare and manage project budgets and resource plans
Develop strong relationships with senior client stakeholders
Guide teams in creating technology assets for efficient delivery
Identify new business opportunities and communicate with customers
Benefits
Hybrid work model with onsite requirements in Jersey City, NJ
Opportunities for professional growth in a leading digital marketing environment
Access to advanced tools and technologies for project delivery
Potential for career advancement within digital marketing services
Full Job Description
Role description
Job Title : Program Manager - Digital marketing
Location :Jersey City, NJ(Onsite - Hybrid)
Job Summary
15 years of Experience in Digital marketing processes
Manage the implementation execution tracking measurement and monitoring of marketing campaigns
Automation within marketing services to reduce cost identify optimization and streamline business process
Experience with DWBI tools in the areas of Digital Dashboards Data Mining and Reporting projects
Experience in enterprise marketing management tools like SFMC Marketo Digital Asset Management Google Analytics Gamma Adobe Campaigns and Adobe Analytics
Experience front ending and setting up campaign related process
Build marketing services capabilities
Job Responsibilities
Programs manage to Deliver Adobe Experience Manager Sites and Assets capabilities globally Experience in delivering Adobe Campaigns Marketo SFMC campaigns
Experience in Adobe platform well to estimate and plan projects
Knowledge of scrum framework
Lead all aspects of project planning documentation development of success criteria outcomes measurement and the successful handoff of projects through effective communication
Prepare budget and resource plans
Ability to manage senior client stakeholders and development new relationships for account mining
Guide teams to develop technology assets accelerators to drive delivery efficiency
Coordinate the use of appropriate tools and techniques to guarantee the progress of the project and changes to the scope and schedule
Attract talent and build strong technology implementation teams
Excellent communication team management skills interpersonal skills
Identify and communicate with the customer for any new business opportunities
Responsible for automating operational activities adopting lean mythologies and performance optimization