RDO Equipment Co.

Product Specialist - Construction

RDO Equipment Co.$65K — $100K *
Real Estate & Construction
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in sales or technical roles within the construction sector required.
  • Strong communication skills to develop long-term relationships with clients.
  • Technical aptitude with a comfort level in using computer systems for presentations and analyses.
  • Proven independent work ethic and ability to manage a territory without supervision.
  • Valid work authorization to work in the U.S. without sponsorship.

Responsibilities

  • Serve as a subject matter expert for construction equipment and technology lines.
  • Increase market share by building strong relationships and identifying new opportunities.
  • Evaluate customer fleets to recommend improved equipment solutions and develop packages.
  • Deliver product demonstrations and provide on-site training to enhance customer satisfaction.
  • Work collaboratively with sales teams to support customer needs and drive growth.

Benefits

  • Guaranteed base salary plus commissions for performance.
  • Company-provided late model truck, enhancing company pride.
  • Comprehensive benefits package focused on employee well-being.
  • Extensive training programs to develop skills and career potential.
  • Opportunities for community engagement and participation in events.
Full Job Description
As a Product Specialist - Construction with RDO, you will play a critical role in supporting customers and sales teams by providing expert knowledge across construction equipment and technology product lines. You are a trusted advisor who combines technical expertise, sales acumen, and customer-focused service to drive growth and strengthen the company's presence in the market. If you enjoy spending time in the field and making a measurable impact, we invite you to apply today.

What's In It For You:

  • Average $65,000 to $90,000+ your first year, with top earners well into six figures.
  • Guaranteed base salary plus commissions.
  • Late model company truck reinforcing company pride and representing the RDO brand.
  • A comprehensive benefits package that supports your well-being. For more details and to view these offerings, visit RDO's benefits page.


What You Will Do:

  • Product expertise: Serve as the subject matter expert for construction equipment and technology lines, supporting customers and sales teams with informed solutions.
  • Market growth: Increase market share and profitability by building strong relationships and identifying new opportunities within your territory.
  • Solution development: Evaluate customer fleets and applications to recommend improved equipment solutions, develop packages, set pricing, and negotiate deals.
  • Demonstrations and training: Deliver new equipment, lead product demonstrations, and provide on-site training to ensure customer confidence and satisfaction.
  • For a complete list of duties and responsibilities, view the full job description here


What You Will Need:

  • Independent work ethic: Ability to manage a territory, prioritize tasks, and work independently with minimal supervision.
  • Sales and market knowledge: Prior sales experience or training with an understanding of local market conditions and customer needs.
  • Communication and customer focus: Strong interpersonal, communication, and customer service skills to build long-term relationships.
  • Technical and computer skills: Comfort using computer systems and presenting technical and commercial information professionally.
  • Valid work authorization: Candidates must have valid work authorization and be able to work in the U.S. without company sponsorship.


Why You'll Love It Here:

  • Training and development: RDO has a culture of training; this is present in Sioux Falls, where you'll receive the training you need to succeed.
  • Community engagement: Many opportunities to volunteer and participate in community events.
  • Tight-knit team: Everyone, from parts and service to sales, works together to serve the customer and grow the business.
  • Growth potential: You can grow here. RDO in Sioux Falls offers diverse options for growing within your career.
  • A dynamic environment: where no two days are the same.


About RDO Equipment Co.

RDO Equipment Co. is a family-owned company founded in 1968 that sells and supports agriculture, construction, environmental, irrigation, positioning, and surveying equipment from manufacturers including John Deere, Vermeer, and Topcon. The company has more than 75 locations across the United States, Europe, and Russia. RDO Equipment Co. also offers equipment rental, parts, and service, and has a division that specializes in pre-owned equipment. The company is committed to sustainability and has implemented several initiatives to reduce its environmental impact, including using solar power at some of its locations.
Learn more about RDO Equipment Co.
Size
5,200 employees
Industry
Net Income
$50 million
5 Year Trend
+5%
Revenue
$2.3 billion
NASDAQ

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