Job DescriptionJob SummaryThe Product Research Senior Analyst will play a key role in helping our Product Managers and Product Management Leaders utilize data to identify initiatives that drive profitable growth. In this role, you will pull together information from multiple sources, uncover trends and key performance drivers, and translate complex findings into clear recommendations. You bring curiosity, a problem-solver mindset, and the confidence to work independently while still collaborating closely with partners across the organization.
Job Responsibilities- Partners with internal teams (e.g. Actuarial, Underwriting) and external partners in uncovering human-centered insights, and skillfully translates these insights into meaningful opportunities for new products.
- Conducts qualitative and quantitative ethnographic research to uncover the most critical unmet needs and uncertainties affecting business owners and their operations.
- Aids in the synthesis of research activities to generate insights and opportunity areas to inspire the design of new digital, data-driven product concepts.
- Develops scalable and flexible data reporting and analysis solutions to fulfill the needs of the team and analyses financial markets and consumer needs for development of key business opportunities and products.
- Conducts the research, analysis, and documentation of marketplace, consumer, and business opportunities in support of new product concepts or enhancements.
- Works with the product managers in phases of market research involving information derived from data processing.
- Extracts and processes data from various sources to analyze trends, identify/understand key drivers and monitor results against expectations.
- Develops and evaluates expected business impacts due to planned initiatives and monitors/reports on initiative performance against those expectations.
- Conducts competitor analysis and market research including pulling and extracting relevant data from competitor rate filings and/or industry publications, identifying opportunities to improve Westfield's product offering/segmentation.
Job Qualifications- 3-5 years of experience in Product Management, Product Research, Actuarial, or similar with Personal Lines or Commercial Lines
- Bachelor's degree in market research, statistics, data science, business, or a related field and/or commensurate work experience.
Location Hybrid- defined as working three or more days per week in the office if the employee's residence is within 50 miles of Westfield Center, OH; OR Remote-if the employee resides more than 50 miles from Westfield Center, OH.
Behavioral Competencies- Collaborates
- Customer focus
- Communicates effectively
- Decision quality
- Nimble learning
Technical Skills- Business Requirement Gathering
- Technical Documentation
- Data Analysis (SQL, Cognos, Business Intelligence)
- Product Development Lifecycle
- Business Analysis
- New Product Development
- Market Research
- Product Analytics
This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management. 
