Product Marketing Manager

Stibo Systems

$90K — $130K *
Consumer Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years of product marketing or enterprise software experience, including customer-facing roles.
  • Strong understanding of Master Data Management, AI, CRM, or SaaS markets preferred.
  • Excellent communication skills, including strong presentation and storytelling abilities.
  • Proven success in translating technology into clear business value.
  • Strong stakeholder management and interpersonal skills to influence cross-functional teams.
  • Experience delivering sales enablement programs for global organizations highly desirable.
  • Familiarity with sales enablement platforms like Seismic or Highspot a plus.

Responsibilities

  • Develop sales enablement materials and training to support sales teams.
  • Act as the expert on buyers' business challenges and decision-making criteria.
  • Create compelling product positioning and value propositions.
  • Plan and execute go-to-market initiatives for new products and releases.
  • Serve as a product evangelist through various customer engagement channels.
  • Conduct market research to inform product positioning and strategy.
  • Document the buyer journey and leverage insights to optimize marketing strategies.
  • Collaborate with marketing teams to execute integrated marketing programs.

Benefits

  • Remote-first and hybrid-friendly work environment for flexibility.
  • Opportunities for international career advancement in a growing global company.
  • Collaborative, inclusive culture that values diverse perspectives.
  • Competitive compensation and professional development resources.
  • Strong emphasis on employee well-being and work-life balance.
Full Job Description
Are you passionate about shaping how the world understands the value of trusted data? Do you thrive at the intersection of strategy and execution, turning complex technology into messaging that resonates with customers and empowers sales teams to win?

We are looking for a Product Marketing Manager to join our team. This is a remote role that can be based anywhere in Eastern and Central states in the United States.

You are passionate about product marketing and the business value it creates

As part of our team, you will help shape market perception, enable the field, and ensure our value proposition resonates with customers globally. You will collaborate closely with internal stakeholders across Stibo Systems and engage with customers and partners to drive alignment and growth.

More specifically, you will:
  • Develop sales enablement materials, including messaging frameworks, battlecards, presentations, and customer-facing collateral, and deliver training to help sales teams effectively position and sell our solutions.
  • Serve as the expert on our buyers, including their business challenges, buying behaviors, and decision-making criteria.
  • Develop compelling product positioning, messaging, and value propositions.
  • Lead the planning and execution of go-to-market initiatives for new products, major releases, and strategic business initiatives.
  • Serve as a product evangelist and thought leader through customer engagements, webinars, speaking opportunities, and written content.
  • Conduct market and competitive research to understand industry trends, market dynamics, and competitive positioning.
  • Understand and document the buyer journey and use customer insights to influence and optimize sales and marketing strategies.
  • Partner with demand generation, digital marketing, and web teams to develop and execute integrated marketing programs that drive awareness, engagement, and pipeline growth.


Join our Team

Our team consists of highly motivated professionals who are passionate about helping organizations accelerate their digital transformation through better data. We bring together diverse backgrounds, experiences, and perspectives while sharing a common commitment to customer success and business growth.

Our ideal candidate - Are you the one?

You bring a successful track record of product marketing, go-to-market strategy, and commercializing complex enterprise technology. You are skilled at translating technical capabilities into clear business value, building relationships across diverse stakeholders, and driving alignment across cross-functional teams.

In addition, you have:
  • 8+ years of product marketing, go-to-market, or related enterprise software experience, including significant experience in customer-facing or market-facing roles.
  • Knowledge of Master Data Management (MDM), AI, CRM, or SaaS markets is strongly preferred.
  • Strong presentation, storytelling, and written communication skills, with the ability to effectively engage customers, prospects, partners, and senior executives.
  • Demonstrated success commercializing complex technology solutions and translating technical capabilities into clear business value for customers.
  • Excellent interpersonal and stakeholder management skills, with the ability to influence and drive alignment across cross-functional teams and senior leadership.
  • Experience developing and delivering sales enablement programs for global field organizations is highly desirable.
  • Experience with sales enablement platforms such as Seismic, Highspot, or Showpad is a plus.
  • Experience marketing enterprise software solutions in a global environment is preferred.
  • Bachelor's degree in Marketing, Business, Communications, or a related field; MBA preferred.


We offer

At Stibo Systems, we offer more than just a job. We put people first and empower you to become the best version of yourself.
  • Flexibility through a remote-first and hybrid-friendly work environment.
  • The opportunity to join a growing global software company with international career opportunities.
  • A collaborative and inclusive culture where diverse perspectives are valued.
  • Competitive compensation, benefits, and professional development opportunities.
  • A strong focus on employee well-being and work-life balance.


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