Product Marketing Manager (Remote East Coast)

Spacelift

$110K — $130K *
US-AnywhereRemote in Redwood City, CA
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Proven track record in managing go-to-market strategies and leading cross-functional teams.
  • Strong project management skills, adept at handling multiple initiatives simultaneously.
  • Exceptional communication and storytelling abilities for translating technical concepts.
  • Experience working closely with sales, product management, and content teams.
  • Strong technical background, preferably in DevOps or Platform Engineering.
  • Demonstrated success in developing marketing strategies that boost product adoption.

Responsibilities

  • Manage and execute product launch plans, ensuring effective go-to-market execution.
  • Craft compelling messaging and positioning for new product features.
  • Conduct market research to gain insights into customer needs and industry trends.
  • Collaborate with sales to create enablement materials like decks and training sessions.
  • Work with the Partnerships team on partner collateral and co-marketing activities.
  • Optimize content for product-related websites to ensure clear communication.
  • Develop high-quality marketing collateral such as presentations and solution briefs.

Benefits

  • Comprehensive medical, dental, and vision plans for employees and dependents.
  • 401k Pension Plan to support your long-term financial goals.
  • Generous paid time off policy of 26 days annually plus local holidays.
  • Learning and education budget to foster professional development.
  • Flexible working hours alongside a balanced 40-hour work week.
  • Opportunities for company offsite and travel experiences.
  • Join a diverse, dynamic team with a friendly and supportive culture.
Full Job Description
What you will do:
  • Manage and execute product launch plans for new feature launches and updates, ensuring a successful go-to-market motion.
  • Create compelling messaging, positioning, and value propositions for new features.
  • Conduct market research to understand customer needs, competitive landscape, and industry trends.
  • Collaborate with sales teams to develop enablement materials, including sales decks, sales plays, one-pagers, and training sessions.
  • Work closely with the Partnerships team to create engaging partner collateral and facilitate partner marketing activities, including but not limited to partner webinars, co-marketing, and events.
  • Create and optimize product and feature-related website content, ensuring clear and engaging communication.
  • Create high-quality marketing collateral, including presentations, solution briefs, studies
  • Train sales teams on product features, benefits, and competitive positioning.

About you:
  • Proven track record in managing go-to-market strategies and cross-functional collaboration.
  • Strong project management skills with the ability to work collaboratively and lead multiple initiatives simultaneously.
  • Exceptional communication, storytelling, and presentation skills, with the ability to translate technical concepts into compelling narratives.
  • Experience in working closely with sales, product management, and content teams to drive results.
  • Strong technical background, preferably with experience in DevOps or Platform Engineering.
  • Demonstrated ability to develop and execute marketing strategies that drive product adoption and customer engagement.

Preferred Qualifications:
  • Content creation experience with a portfolio of videos, blogs, white papers, or technical content.
  • Experience with video production
  • Experience with competitive analysis and product positioning.


Interview Process:
  • 30' min interview with Nuria Requena - Talent Acquisition Manager
  • Interview with Rob Matthews - Director of Product Marketing
  • Portfolio Review/Take Home Exercise
  • Interview with Gareth Kersey - Head of Growth Marketing
  • Interview with Dimitri Vlachos - CMO
  • Final Leadership Interview with the CEO


What we offer:
  • Medical, dental and vision plans for employees and any dependents
  • 401k Pension Plan
  • 26 days of paid time off annually + local bank holidays
  • Learning & education budget
  • Flexible working hours and a healthy 40-hour workweek
  • Company offsite and travel
  • Work in an international, diverse, dynamic, and passionate team with a friendly and supportive company culture

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