We are seeking a full-time, creative, and dynamic Product Marketing Manager who is passionate about making a tangible impact in the healthcare industry. This position owns product marketing for Capsa Healthcare's clinical workflow portfolio, including point-of-care mobile workstations (Trio, Tryten, M38e, etc.) and adjacent acute-care solutions. The role drives market insight, ICP and lifecycle messaging, go-to-market execution, and source content for downstream activation. The PMM partners with Product Management, Engineering, Sales, Service, and Marketing - providing source material that Sales Enablement and Marketing activate. The PMM does not directly produce sales enablement assets or own marketing analytics.This position offers the flexibility of working mostly remotely, with occasional visits to our Columbus office for collaborative projects, team meetings, and hands-on involvement in photo and video shoots.
The posted salary range for this position is $115,000-$145,000 depending on location and experience. This role is also eligible to participate in an annual bonus program that pays up to an additional 10% of base salary.
As Capsa's Product Marketing Manager - Clinical Workflow, your contributions to the team will include the following:- Market Insight & Voice of Customer
- Positioning, Messagingg & Lifecycle
- Go-to-Market Execution & Refresh Campaigns
- Cross-Functional Partnership
- Events & Trade Shows
- Travel as necessary
- Other duties or special projects as assigned
What we ask of you:- Bachelor's degree in Marketing, Business, Communications, or related field.
- 5+ years of product marketing experience, ideally in healthcare, medical device, or B2B technology.
- Acute care or clinical workflow domain experience preferred.
- Strong research synthesis, messaging development, and cross-functional coordination skills.
- Experience collaborating with Sales and Product Management in a structured GTM environment.
- Strategic mindset paired with execution discipline; able to translate complex concepts into clear, customer-centric narratives.
- Comfortable using and deploying Claude and other AI tools to accelerate workflows.
Capsa Healthcare offers an exciting growth opportunity to those who are passionate about the industry and their career development. You will also enjoy a solid compensation package, including, but not limited to, the following:
Commensurate salary
Paid time off
Paid holidays
Medical, dental and vision insurance
Paid parental leave
401(k) with company match
Company-paid Life, AD&D and Long-term disability insurance
Voluntary Short-term disability
Supplemental Life
Accidental Injury and Hospital Indemnity insurance
Critical Illness insurance
Identify theft coverage