Product Marketing Manager

Cint

$100K — $120K *
US-AnywhereRemote in New York, NY
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Minimum 3 years in Product Marketing, ideally SaaS.
  • Proven cross-functional relationship-building skills.
  • Entrepreneurial mindset; self-starter ethos.
  • Strong analytical and problem-solving abilities.
  • Excellent collaboration with diverse teams and external partners.
  • Capacity to thrive in fast-paced, multi-project environments.
  • Customer advocacy and passion for satisfaction.

Responsibilities

  • Own the Go to Market strategy from conception to launch.
  • Collaborate with Product and Commercial teams to identify opportunities.
  • Conduct in-depth research for competitive and market insights.
  • Synthesize intelligence to become a market expert.
  • Translate value propositions into actionable marketing initiatives.
  • Facilitate Go to Market execution for new self-service features and APIs.

Benefits

  • Medical, Dental, and Vision insurance options.
  • 401K with company matching.
  • Generous PTO with unlimited sick days.
  • Remote work flexibility.
  • Paid maternity and paternity leave.
Full Job Description
The ideal candidate will possess a combination of product marketing, creativity, analytical thinking, problem-solving, and communication skills. This role will primarily support the senior team, focusing on critical business initiatives for the buyers and suppliers of our programmatic sample platform, with a specific focus on the demand side of our marketplace. This PMM will also serve as the lead on our Data Solutions business line. The role will work closely with Product, Sales, Customer Success, Project Success, Marketing, and other departments. Responsibilities • Own the Go to Market planning, launch, and execution for an emerging business line from idea through launch. Support product marketing activities across core business lines as needed. • Support cross-functional partnership with Product and Commercial teams to identify market opportunities, define new features and products, validate with clients, and contribute to value propositions and market positioning. • Assist in conducting competitive, market, and customer research to uncover key customer and competitive insights that drive positioning. Help package findings into resources like market trends presentations, internal battle cards, and win/loss reports. • Contribute to synthesizing market intelligence & customer insights and support the team in being the expert on our customers and the broader market research and advertising industries. • Partner with the broader marketing team to translate value propositions, positioning, and messaging to inform marketing and sales initiatives, including content creation and sales collateral. • Support the overall Go to Market planning and execution for new products and features (specifically those related to self-service UI, services, APIs, and synthetic data) from idea through launch. Qualifications Requirements 1. Minimum of 3 years experience in Product Marketing, preferably within a SaaS company. 2. A proven ability to work cross-functionally and develop strong internal relationships. 3. Highly motivated with an entrepreneurial spirit and ability to work independently. 4. Strong analytical and problem-solving skills. 5. Excellent collaboration skills to interact with cross-functional teams and third parties. 6. Ability to operate in a fast-paced environment, managing multiple projects simultaneously. 7. Passion for delighting and advocating for customers. Additional Information The anticipated annualised base pay range for this role is $100,000 to $120,000 with the potential for annual on target bonus of up to 10%. In addition, this position is also eligible for the following benefits: • Medical, Dental, and Vision insurance options to suit you and your family's needs • 401K with company matching • PTO, unlimited sick days • Remote Work • Paid maternity and paternity leave #LI-VT1 #LI-Remote

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