Snowflake Computing

Product Marketing - Competitive Intelligence Lead

Snowflake Computing$130K — $180K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years of competitive intelligence experience
  • 5+ years in data analytics, database, or cloud computing
  • Relevant product marketing or technical sales experience considered
  • Customer-facing experience
  • Strong ability to synthesize technical information
  • Excellent presentation and communication skills
  • Proven relationship-building across functions
  • BA/BS degree required

Responsibilities

  • Synthesize technical info into simple, persuasive content for sales
  • Collaborate with go-to-market teams on competitive strategies and assets
  • Contribute to competitive intelligence and analyst relations strategy
  • Strengthen Snowflake's positioning as an AI Data Cloud
  • Engage with diverse teams to identify competitive advantages
  • Distill complex information into clear messaging
  • Create and edit sales and marketing content assets
  • Leverage data to inform decisions and measure go-to-market success

Benefits

  • Hybrid work model available
  • Opportunity to collaborate across multiple departments
  • Focus on innovation and challenging the status quo
  • Growth opportunities within a fast-scaling organization
  • Commitment to data security and employee responsibilities
Full Job Description
Snowflake is about empowering enterprises to achieve their full potential - and people too. With a culture that's all in on impact, innovation, and collaboration, Snowflake is the sweet spot for building big, moving fast, and taking technology - and careers - to the next level.

Snowflake's competitive intelligence team develops content to sharpen Snowflake's differentiation and competitive positioning for our sales and marketing teams. Competitive intelligence teammates collaborate deeply with subject-matter experts across product, engineering, Field CTO, sales, and marketing teams. As a CI lead, you will be responsible for owning competitive positioning for our key competitors and enabling our field-facing teams to compete and win. This is a hybrid role that can be based in Menlo Park, CA; Dublin, CA; or Bellevue, WA.

AS A COMPETITIVE INTELLIGENCE LEAD YOU WILL:
  • Synthesize technical information to build concrete, simple-to-understand content and deploy value propositions to accelerate sales wins
  • Work with GTM teams to build effective competitive sales strategies and develop assets including product demonstrations, collateral, and tools
  • Contribute to Snowflake's competitive intelligence strategy and charter, which includes both competitive intelligence and analyst relations
  • Strengthen Snowflake's differentiation as an AI Data Cloud and bring it to market through our sales and marketing channels
  • Engage directly with customers, analysts, sales, product, engineering, Field CTO, and other teams at Snowflake to understand and synthesize competitive advantages and disadvantages
  • Distill complex competitive information into simple, persuasive, and accurate messaging
  • Create and edit messaging, content assets, and sales enablement assets to be used by Snowflake marketing and sales teams
  • Leverage data to identify opportunities, guide decisions, and measure the performance of go-to-market activities
OUR IDEAL CANDIDATE WILL HAVE:
  • 7+ years of experience as a competitive intelligence practitioner
  • 5+ years of experience in the fields of data analytics, database, or cloud computing.
  • Consideration may be given to those with extremely relevant product marketing, product management, and/or technical sales experience
  • Prior experience in the world of data
  • Customer-facing experience
  • Ability to understand and synthesize technical information
  • Strong presentation and communication skills
  • Ability to build relationships and work successfully across functions
  • BA/BS required

Every Snowflake employee is expected to follow the company's confidentiality and security standards for handling sensitive data. Snowflake employees must abide by the company's data security plan as an essential part of their duties. It is every employee's duty to keep customer information secure and confidential.

Snowflake is growing fast, and we're scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.

How do you want to make your impact?

For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com

About Snowflake Computing

Snowflake is a cloud-based data-warehousing company that was founded in 2012. The company provides a data platform that allows customers to store and analyze data using cloud-based infrastructure. Snowflake's platform is designed to be highly scalable and flexible, allowing customers to easily add or remove computing resources as needed. The company's customers include a wide range of businesses, from startups to Fortune 500 companies. Snowflake has received significant funding from investors and has been recognized as one of the fastest-growing companies in the United States.
Learn more about Snowflake Computing
Size
2,037 employees
Market Cap
$44.9 billion
Industry
Net Income
-$539.1 million
Founded
2012
Revenue
$592 million
NASDAQ

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