First Citizens Bank

Product Manager - Salesforce (Remote NY, NC)

First Citizens Bank$100K — $180K *
Finance & Insurance
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree with 6 years of Product Management experience, or High School Diploma with 10 years of experience
  • Experience in Consumer, Business Banking & Lending, Treasury, and Merchant services preferred
  • Deep understanding of Salesforce functionality and integration options
  • Strong analytical skills, particularly in data discovery and interpretation
  • Salesforce Certification is preferred

Responsibilities

  • Assist in all stages of business product development, from planning to monitoring product launch
  • Ensure product strategies are coordinated and effectively managed
  • Conduct market trend analysis to inform product changes and enhance profitability
  • Track customer experience and develop strategies to improve satisfaction
  • Collaborate with stakeholders to implement enhancements and resolve product issues

Benefits

  • Remote work opportunity in NY and NC
  • Engagement with a diverse range of financial services
  • Opportunity to shape product development based on market trends
  • Involvement in both product strategy and customer experience initiatives
  • Opportunity for continuous learning and development in Salesforce capabilities
Full Job Description
Overview

This is a remote role that may only be hired in the following location(s): NY, NC

This position is responsible for execution of the General Bank Salesforce product road map as defined by the Product Management team in support of business needs and objectives. Reviews business needs, associate feedback, performs quantitative analysis, and monitors industry/technology trends to facilitate development of an effective and efficient CRM solution based on the Salesforce Financial Services Cloud platform. Coordinates all functions of development from conception to implementation and ongoing support. Suggests enhancements, monitors associate experience, and ensures compliance with best practices. Experience working with Consumer, Business Banking & Lending, Treasury, and Merchant services highly preferred.

Responsibilities

  • Development - Assists in all stages of development for a business product. This includes but is not limited to planning & design, compiling resources, execution, and monitoring product launch. Tracks and reports progress to appropriate parties.
  • Product Management - Ensures products are developed and managed with a coordinated strategy. Collaborates with both internal and external parties to implement enhancements and resolve issues.
  • Market Analysis - Conducts analysis of market trends including changing regulations, competitor options, and evolving customer needs. Recommends changes based on analysis results to increase profitability and product appeal.
  • Customer Engagement - Tracks customer experience through all stages of a product. Develops strategies to ensure customer satisfaction and acquisition.

Qualifications

Bachelor's Degree and 6 years of experience in Product Management OR High School Diploma or GED and 10 years of experience in Product Management. Financial Services Industry experience, preferably in Consumer and Business Banking & Lending, Treasury and Merchant services. Deep understanding of Salesforce functionality and integration options. Strong analytical and data discovery/interpretation skills

License or Certification Type: Salesforce Certification preferred.

If hired in NY, the base pay for this position is generally between $120,000 and $180,000. If hired in NC, the base pay for this position is generally between $100,000 and $160,000. Actual starting
base pay will be determined based on skills, experience, location, and other non-discriminatory factors permitted by law. For some roles, total compensation may also include variable incentives, bonuses,benefits, and/or other awards as outlined in the offer of employment.

About First Citizens Bank

First Citizens Bank is a regional bank that provides a range of financial services to individuals and businesses. The bank offers checking and savings accounts, loans, mortgages, credit cards, and investment services, as well as online and mobile banking. First Citizens Bank operates more than 500 branches in 19 states and the District of Columbia. The bank was founded in 1898 and is headquartered in Raleigh, North Carolina.
Learn more about First Citizens Bank
Size
6,000 employees
Industry
Founded
1898

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