Product Manager, Direct to Consumer

Activision Blizzard, Inc.

$114K — $211K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of product management experience
  • Ability to synthesize insights from analysis and research
  • Proficiency in SQL, Tableau, Excel, or other analytical tools
  • Familiarity with AI tools to enhance work quality and efficiency
  • Strong influencing skills across cross-functional teams
  • Proven execution skills with a focus on achieving business outcomes
  • Critical thinking abilities to define and build strategies

Responsibilities

  • Drive growth in direct-to-consumer revenue channels
  • Analyze performance and player feedback to inform decisions
  • Ideate and enhance exclusive offers and promotional strategies
  • Execute and analyze A/B tests to refine product strategy
  • Collaborate with internal teams and payment partners to optimize store design
  • Communicate product performance and strategies to stakeholders

Benefits

  • Comprehensive health benefits including medical, dental, and vision
  • 401(k) with company match and tuition reimbursement
  • Generous paid time off including holidays, vacations, and parental leave
  • Access to mental health and well-being programs along with fitness initiatives
  • Additional voluntary benefits like ID protection and legal services
Full Job Description
Job Title:
Product Manager, Direct to Consumer

Requisition ID:
R028088

Job Description:

Job Title: Product Manager

Reporting To: Associate Director of Product

Department: Call of Duty: Mobile Product Team

Location: Santa Monica, California

Your Mission

As a Product Manager, you will help drive growth of direct to consumer revenues for Call of Duty: Mobile, including our own web store and third party stores. You will help design the strategy and roadmap, ideate improvements, and generate insights from looking at performance, to drive revenue growth.

You will lead and partner closely with various stakeholder groups, including our external web store payment partners, product team, marketing team, and CODM development team at Tencent in China, to gain alignment and execute on your plans. You will also generate robust analysis and actionable insights into the performance of the store, to inform our future direction. You'll report to the Associate Director of Product, Direct to Consumer, who leads our direct to consumer efforts.

This role is based in our Santa Monica, CA office and follows an onsite work schedule of four days per week. Work arrangements may change at the company's discretion to meet business needs.

Main responsibilities
  • Drive direct to consumer revenue growth
  • Generate a deep understanding of our direct to consumer performance through analysis and player research
  • Generate ideas to improve our exclusive offers, seasonal promotions, loyalty/retention offers, checkout improvements, personalization features, and growth experiments, to improve our overall roadmap and strategy
  • Ideate, design, execute and analyze A/B tests, and apply learnings to improve our roadmap
  • Work closely with our internal teams and payment partners to improve our store design and value propositions, and our marketing team to drive more traffic to the store
  • Communicate performance, product plans, and improvement recommendations to stakeholders across the organization


Minimum Requirements
  • 5+ years of experience in product management or another relevant role
  • Able to clearly synthesize insights from analysis and research to diagnose root causes of problems and generate recommendations
  • Experience using SQL, Tableau, Excel, or other analytical tools to generate insights from data
  • Experience using AI tools to help improve the quality and efficiency of your work
  • Strong influence skills, able to work well with others across cross-functional teams
  • Strong execution skills with bias to action and track record in hitting business outcomes
  • Strong structured and critical thinking skills, able to define a strategy and build a plan to hit goals
  • Able to do meetings in the evening with colleagues in Asia (typically no more than once or twice a week)


Extra Points
  • Experience with similar mobile games or on similar direct-to-consumer initiatives is helpful but not required for this role
  • Basic understanding of statistics, including experience with A/B testing


Rewards

We provide a suite of benefits that promote physical, emotional and financial well-being for 'Every World' - we've got our employees covered! Subject to eligibility requirements, the Company offers comprehensive benefits including:
  • Medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependent care spending accounts, life and AD&D insurance, disability insurance;
  • 401(k) with Company match, tuition reimbursement, charitable donation matching;
  • Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave;
  • Mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others;
  • If the Company requires that you move geographic locations for the job, then you may also be eligible for relocation assistance.


Eligibility to participate in these benefits may vary for part time and temporary full-time employees and interns with the Company. You can learn more by visiting https://www.benefitsforeveryworld.com/.

In the U.S., the standard base pay range for this role is $114,080.00 - $211,048.00 Annual. These values reflect the expected base pay range of new hires across all U.S. locations. Ultimately, your specific range and offer will be based on several factors, including relevant experience, performance, and work location. Your Talent Professional can share this role's range details for your local geography during the hiring process. In addition to a competitive base pay, employees in this role may be eligible for incentive compensation. Incentive compensation is not guaranteed. While we strive to provide competitive offers to successful candidates, new hire compensation is negotiable.

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