Lennar Corporation

Product Manager, Digital Buying & Selling

Lennar Corporation$107K — $134K *
Real Estate & Construction
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required.
  • 2+ years of product management experience in digital products.
  • Deep expertise in product management strategy and methodologies.
  • Ability to align and manage cross-functional stakeholders effectively.
  • Strong analytical skills with knowledge of website analytics tools.
  • Solid project management skills for prioritizing tasks and deliverables.
  • Excellent communication skills with an engaging executive presence.

Responsibilities

  • Develop and implement a roadmap for digital product features in collaboration with cross-functional teams.
  • Lead the creation of digital tools to enhance the sales process and boost performance.
  • Integrate various digital products into a unified sales workflow for improved efficiency.
  • Analyze user behavior data to identify needs and suggest enhancements through A/B testing.
  • Identify user experience gaps and generate creative ideas to drive product adoption.
  • Leverage AI tools to improve productivity in drafting and synthesizing product information.
  • Translate strategic goals into detailed technical requirements and prototypes.

Benefits

  • Eligibility for performance-related bonuses.
  • Opportunity for commission based on sales outcomes.
  • Comprehensive benefits package in line with company policy.
Full Job Description
Product Manager, Digital Buying & Selling

Your Responsibilities on the Team
  • Develop and drive a highly visible roadmap and work closely with data science, design, UX, and engineering to bring new features to market, using AI to accelerate discovery, generate and pressure-test feature hypotheses, and move from insight to decision faster.
  • Lead the development of digital tools that streamline the sales process, equipping the sales team with intuitive, effective experiences that improve selling performance and drive home sales.
  • Partner cross-functionally to integrate existing digital products and systems into a cohesive sales workflow, ensuring tools work seamlessly together to support sales team efficiency and data consistency.
  • Analyze behavioral data to better understand user needs, suggest improvements, and conduct A/B tests to increase conversion.
  • Gain a deep understanding of the user experience, identify and fill product gaps, and generate new ideas that drive adoption and growth.
  • Use AI tools actively to increase personal output and quality, from drafting product briefs and user stories to synthesizing customer feedback and stress-testing product decisions before they reach the team.
  • Translate high-level strategy into detailed technical requirements and high-fidelity prototypes.


Requirements
  • Bachelor's degree required
  • 2+ years of product management experience building digital products
  • Deep domain expertise in product management strategy, tools, and methodologies
  • Proven ability to manage and align cross-functional stakeholders, driving clarity, collaboration, and accountability across teams
  • Strong analytical capabilities and a solid knowledge of website analytics tools (e.g., Google Analytics, Optimizely, Fullstory, Hotjar, etc.)
  • Strong project management skills to effectively prioritize standard tasks, test activations, team bandwidth, and overall deliverables
  • Strong communication skills and executive presence; effective presenter and collaborator
  • Ability to think strategically, prioritize, identify, and resolve problems in a complex, dynamic environment
  • This information is intended to be a general overview and may be modified by the company due to factors affecting the business.


General Overview of Compensation & Benefits:
We reasonably expect the base compensation offered for this position to range from an annual salary of $107,400.00 - $134,200, subject to adjustment based on business-related factors such as employee qualifications, geographic pay differentials (e.g., cost of labor/living, etc.), and operational considerations.
  • This position may be eligible for bonuses.
  • This position may be eligible for commissions.
  • This position will be eligible for the described benefits listed in the above section in accordance with Company Policy.
  • This information is intended to be a general overview and may be modified by the Company due to factors affecting the business.


About Lennar Corporation

Lennar Corporation Careers

Join the dynamic team at Lennar Corporation, a leader in the home construction industry, and be part of a company that values innovation, leadership, and diversity. At Lennar, we are committed to building more than homes—we are dedicated to building futures.

Work You’ll Do

At Lennar Corporation, you will engage in meaningful work that directly contributes to the growth and success of the company. Our team is at the forefront of the construction industry, driving innovation and excellence in every project. Whether you are in design, construction, sales, or management, your contribution will lead to tangible results that you can be proud of.

Innovative Work

Lennar Corporation is not just a leader in home construction; we are also pioneers in developing cutting-edge technologies and sustainable practices that redefine what is possible in our industry. Join our team of over 9,000 dedicated professionals who are working at the intersection of technology, sustainability, and residential construction.

Be Part of a Great Team

Our team at Lennar Corporation is diverse, skilled, and driven—united by a common goal to deliver exceptional quality and service to our customers. We foster a culture of support and collaboration, which makes Lennar not just a great place to work, but a great place to grow your career.

Future-Proof Your Career

Lennar Corporation offers a wealth of job opportunities and career paths, providing you with the flexibility to pursue your interests and expand your professional experience. With robust training programs and a commitment to professional development, Lennar ensures that your career journey is as rewarding as it is successful.

Explore Job Opportunities and Internships

Whether you’re a seasoned professional looking for your next challenge or a recent graduate seeking an internship, Lennar has a variety of positions to match your skills and ambitions. From on-site construction roles to corporate leadership positions, the opportunities at Lennar are as diverse as our team.

Employment Benefits and Culture

Choosing a career at Lennar means more than just employment. It means becoming part of a community that values diversity, supports growth, and nurtures innovation. We offer competitive benefits, leadership training, and opportunities for networking and career advancement, all within a culture that celebrates achievement and teamwork.

Stay Connected

Join Our Team Search open positions that match your skills and interests. We look for passionate, curious, creative, and solution-driven team players. Ready to start your career at Lennar Corporation? Explore our job listings today and find out how your talents can contribute to our mutual success.

Keep Up to Date

Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Learn about our latest projects, our approach to innovation and sustainability, and how we’re transforming the construction industry.

Job Alert Emails

Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities that await at Lennar Corporation. Join Lennar Corporation today and be part of a team that is building the future—one home at a time.
Learn more about Lennar Corporation
Size
10,753 employees
Market Cap
$25.7 billion
Industry
Net Income
$2.4 billion
Founded
1954
Revenue
$22.4 billion
NASDAQ

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